Evgenia Molchina Email & Phone Number

London, United Kingdom

• Established a proven track record of success in business development for media audience measurement, web analytics, SaaS solutions, media monitoring, and programmatic applications.• Consistently achieved new business growth by spearheading initiatives in the dynamic realm of media research. Provided new clients and prospects with the most accurate and comprehensive intelligence on media consumption, performance, and value.• Successfully renegotiated and expanded existing business, achieving year-on-year revenue increases. Developed and nurtured client relationships with key industry players, including Media Owners, Broadcasters, Digital Platforms, PayTV Operators, Agencies including 96% of the world's top 100 Advertisers.• Broadened client and partnership scopes by guiding prospective clients through the awareness-to-conversion journey. Produced up-to-date and relevant business case studies, crafted proposals for industry Request for Proposals (RFPs) and led pitches in collaboration with internal and external teams. Actively engaged in outside speaking opportunities.• Acknowledged by top management for expertise in business development and partner management, coupled with a strong technical background, attention to detail, business acumen, and the ability to bridge the gap between business and technology. Consistently delivered successful results in a fast-paced and highly collaborative environment.

Helsinki Area, Finland

• Demonstrated impactful results and thought leadership through product and partnerships development within the fintech sector. Conducted thorough market analysis and benchmarking, identifying new partnership opportunities and providing strategic insights. Passionately built robust client relationships, strengthening partnerships with banks and financial institutions in Finland.• Successfully led a team of 5 international IT developers, fostering collaboration with Marketing, Sales, Customer Support, and group management teams to optimize processes and enhance overall efficiency.• Proactively cultivated and nurtured B2B relationships, driving mutual growth through partnership analysis and improving B2C customer user experience.• Played a pivotal role in ensuring GDPR compliance ahead of the deadline by serving as the Data Protection Officer (DPO).

Helsinki Area, Finland

• Exerted influence on the progression of digital media measurement within the industry as a Steering Group member at Finnish Internet Audience Measurement (FIAM), a collaborative entity representing advertisers, agencies, and media owners in Finland.• Ensured that the Finnish media industry adopted globally-approved solutions, providing a comprehensive view of digital audience behavior, visitation, engagement, demographics, viewability, etc. with a transparent approach.• Played a key role in negotiations with the service provider and secured a close partnership with Comscore Inc.

Helsinki Area, Finland

• Played a pivotal role in the development and quality assurance of Insights & Analytics.• Conducted research, analysis, and reporting of TV and Digital channel performance.• Specialized in television audience measurement and analysis, focusing on TV shows and news.• Proactively predicted consumer behavior and forecasted media usage trends.• Led digital strategy development and initiatives for User Experience improvement.• Tracked Revenue KPIs, spearheaded eCommerce development, and optimized processes.• Uncovered and analyzed business growth opportunities through findings and insights.• Provided crucial support to Senior Management in data-driven decision-making processes.

Helsinki, Finland

• Conducted thorough analysis and optimization of real-time online campaigns (SEM), achieving a remarkable +11% QoQ increase in ROMI.• Enhanced clients' marketing capabilities through strategic media planning consultations, providing valuable expertise.• Identified and implemented search engine optimization strategies to ensure that keyword searches and organic search engine traffic contribute to increased website visits.

Sochi, Russia

• Received commendation from Chefs de Mission and top Olympic Games organizational management for my efficient coordination of centralized communications and relations for a record 88 National Olympic Committees participating.• Granted the highest access to facilities and infrastructure of Russia’s first Winter Olympic Games. • Successfully resolved issues for National Olympic Committees under extreme time pressure, showcasing effective problem-solving skills. • Contributed to the organization of Chef de Mission meetings and other essential events. • Coordinated media presence and fan communication in the Olympic Village, including the distribution of Sport and Victory Ceremony complimentary tickets for NOC, Medal boxes, Diplomas, Participation Certificates, and gift bags.

Helsinki, Finland

• Actively contributed to the production of the TV program "Across Russia in 30 days" for YLE Broadcaster.• Demonstrated strong commitment to communication, translations, paperwork, and adhering to TV production process.

Kämp Galleria, Helsinki, Finland

• Delivered outstanding customer service on the sales floor, in fitting rooms, and at cash registers.• Contributed to sales growth by effectively advising international customers on the shop's offerings.• Achieved # 1 store position according to the company's revenue and customer satisfaction ranking.

Bachelor Of Arts, Television And Digital Media Production

• TV programs and advertising production and directing for local FOX Network. Was featured in an episode about international students. •.

Master Of Business Administration (M.B.A.), Business Administration, Management And Operations

• Deepened my strategic and managerial skills via better use of business information systems. • Was one of 20 MBA students chosen.

Bachelor’S Degree, It Media Technology

• Served as the Head Tutor of Media Technology from 2009 to 2010, recognized for effective communication and organizational skills. •.

Vocational Upper Secondary Qualification, Horticulture, 5 (Excellent)

• As a Tutor, I played a key role in the warm welcome of new students to the school, fostering a strong commitment to both the community.