Evgenia Apelfeld, Mba Email & Phone Number

Client Relationship Management & Business Development: - Spearheading MBM’s Client Relationship, Business Development & Marketing Department. - Responsible for building and maintaining relationships with IP law firms outside of Canada and distribution of foreign filings in all jurisdictions around the world. - I participate in most major IP events and conferences around the world, including INTA, BIO, AIPPI, APAA, IPO, AIPF, PTMG, WTR and AUTM, and I'm constantly looking for new opportunities to engage in additional organizations like ECTA for 2024.Marketing:- Experienced in strategic and tactical aspects of marketing to maintain brand consistency across different media and communication platforms and to promote revenue growth and value-added content for clients.- Experienced in project management and people management- Experienced in all aspects of Marketing and Communications, with more than 18 years of experience in a variety of industries, including telecommunication and professional services sectors. - In my past roles, I developed and taught business development, networking and social media courses for internal staff and was part of the recruitment and talent management committees.- Experienced in Digital Marketing | Event Management | Social Media, as well as other areas of marketing, including:Brand ManagementCommunication Strategy & PR Marketing Campaign Management & ImplementationMulti-platform Content MarketingProject Management Event Management & Coordination (Corporate & Fundraising Events) Sponsorship Coordination Multi-platform Social Media Strategy & Implementation Budget Development & Tracking Staff Recruitment & TrainingStaff Management Website Management, Maintenance & AnalyticsGraphic DesignSupplier Relationship ManagementTrade Show Coordination & Booth ManagementDevelopment and teaching of Marketing CoursesTechnical Skills: Salesforce, Adobe Illustrator, Adobe Photoshop, Adobe InDesign, Adobe Dreamweaver, WordPress, Joomla, Google Analytics, MailChimp, Constant Contact, SurveyMonkey, Microsoft Office, Prezi, Microsoft Project, Crystal Reports, Sharepoint.Social Media: Twitter, LinkedIn, Facebook, Instagram, YouTube, Pinterest, Hootsuite

Listed skills include Marketing, Social Media Marketing, Marketing Communications, Social Media, and 26 others.