A software engineering company, assisting B2B companies (Business Automation; Communication tools; Ecommerce; FinTech; HealthTech; Streaming) to digitize their businesses.- Designed from scratch a prototype of a mobile application for entrepreneurs to network, share their business-promoting content, and receive feedback on it.- Improved the design of a cloud-based video conferencing solution through a comprehensive UX evaluation and customer journey map development, resulting in the elimination of over 50 usability bugs.- Created Information Architecture (entity model; CJM; mockups) to automate onboarding, configuration, and web analysis processes for a sophisticated e-commerce platform, allowing merchant applicants to switch from manual to automated onboarding and use the platform’s analytical features. This offloaded 90-95% of the help desk workload.- Developed an interactive prototype for an online platform that monitored supply chain contracts and competitors (oil, natural gas, and other commodities). This streamlined supply chain traders' operations, providing real-time data and insights via the global field monitor network dashboard, automating tasks, and dramatically reducing decision-making time. Previously, traders relied on weekly Excel files for contract monitoring.- Revamped a web/mobile app for an online platform linking customers with 'psychic readers' (astrologers, psychic advisors, and life coaches) for phone, chat, and email consultations. A usability issue was identified through customer journey mapping, wherein users failed to notice their balance nearing zero, leading to unexpected service termination.- Developed a functional prototype of a tablet application for physicians to evaluate patients, prescribe treatments, and autogenerate insurance codes, streamlining billing and documentation for NHS compliance. This reduced insurance coding errors by 80%, enabling physicians to focus on medical duties.

An international non-governmental organization assists independent media outlets in 100+ countries, including refugee camp radio stations and local news outlets, in becoming more sustainable and delivering essential information with a positive impact.- Planned and executed various programs (Media-K, Consulting 20 Media, Media Business LAB, others) in target regions (Kazakhstan, Kyrgyzstan, Uzbekistan, Tajikistan, Azerbaijan) to support media organizations, enhance sustainability, and promote product marketing.- Developed detailed action plans to enhance the capabilities of media outlets in Central Asia and the Caucasus, enabling them to produce and distribute multi-platform content more effectively.- Designed and refined training processes for each program, covering topics, training formats, and methods to progressively improve participants' skills.- Oversaw the training and mentoring of a team of instructors to align their activities with project objectives.- Conducted needs assessments and implemented both offline and online activities to optimize the use of social media, mobile technologies, and diversify distribution channels.- Established comprehensive metrics for evaluating social media performance, encompassing Reach, Engagement, Content Quality, and Social Sharing indicators.- Conducted baseline and end-line assessments of media outlets across various components, including Strategy, Organization & Business management, Products, Content Production, Content Distribution, and Monetization.- Conducted an ethnographic study of Kyrgyz-language internet users, the first in history.- Achieved significant growth with a 140% increase in visitors and a 250% boost in reach.

A leading Eastern Europe company with over 1800 projects completed, 70employees, specializing in enhancing user interfaces and providing services inusability audits, user research, interface design, and training.- Performed 20+ ad hoc usability analytics, testing, and evaluation studies for company clients.- Conducted a comparative study on screen vs. print reading to validate established usability heuristics in a non-English context. The study findings provided the company with a substantiated set of heuristics for use in content-related projects, enabling it to enhance user experiences and contribute valuable insights to the market.- Conducted exploratory usability research in the e-commerce sector, including audience segmentation, trend analysis, and feature assessment, resulting in the creation of a comprehensive heuristic knowledge base used in the company’s commercial projects later on.