Enterprise InsurTech/FinTech solutionsResponsibilities:• Leading 2 cross functional teams;• Launching new products from scratch, formation of MVP requirements;• Driving product development and the product roadmap, prioritizing product backlog, coordinate product releases with a key partners;• Defining and tracking key metrics to evaluate the success;• Foster a culture of data-driven decision making, and accountability for metrics and results;Results:•… Show more Enterprise InsurTech/FinTech solutionsResponsibilities:• Leading 2 cross functional teams;• Launching new products from scratch, formation of MVP requirements;• Driving product development and the product roadmap, prioritizing product backlog, coordinate product releases with a key partners;• Defining and tracking key metrics to evaluate the success;• Foster a culture of data-driven decision making, and accountability for metrics and results;Results:• Launching innovative insurance and financial products;• Organization the product delivery process in compliance with deadlines from 60% to 97%;• Reducing the quantity of hot fixes by 7 times. Show less

Web service & Mobile App for B2B/B2C freight shippingResponsibilities:• Development of product & marketing strategies, market research;• Creation and maintaining product roadmap, organize and prioritize product backlog, release planning;• Leading product cross functional and support teams, hiring personnel;• Sales planning and sales plans execution;• Coordination of sales and support departments, compilation of customer service standards, personnel motivation and… Show more Web service & Mobile App for B2B/B2C freight shippingResponsibilities:• Development of product & marketing strategies, market research;• Creation and maintaining product roadmap, organize and prioritize product backlog, release planning;• Leading product cross functional and support teams, hiring personnel;• Sales planning and sales plans execution;• Coordination of sales and support departments, compilation of customer service standards, personnel motivation and KPI’s Results:• Creation Web service and Mobile application for Android from scratch;• 10000+ completed orders, 700+ b2b customers and 1500+ authorized carriers;• Increasing the average conversion rate of b2b customer registration to 2,5%. Show less

E-commerce• Creation from scratch and management of the online store including full administrative support;• Digital marketing management – increasing organic traffic to 90 000 users per month, increasing the average conversion rate of orders from 0.5% to 3%;• Management of sales and delivery departments, personnel recruitment, compilation of customer service standards, job profiles, personnel motivation and KPI’s – increasing the average conversion rate of sales from 60% to 85%.

Food Tech Mobile App & Web Service• Product management of the IOS Mobile App and Web Service;• Digital marketing management - increasing of the average conversion rate of online booking from 0,002% to 1,5%;• Informational support of sales department (creation of the advertising materials, providing of the statistics of visitors and online bookings).

Online Store• Creation from scratch 3 online stores of sport goods, watches and shoes;• Digital marketing management (SMM, SEO and contextual advertising) – increasing of the average conversion rate of orders from 0 to 2%;• Team leading of digital marketing specialists;• Coordination with freelancers, writing tasks for software engineers and designers, control of their work.

Market research agency• Management of market research projects (Hall-tests, PAPI, CATI, CAPI, CAWI, Mystery Shopping, FGDs, in-depth interviews);• Compilation and implementation of working standards;• Successful management of market research projects for companies such as Sberbank, Megafon, IVI.ru, Nokia, Dell, Lenovo, Ostin, Danone, Bunge, Billa, Enter, JWT.