Evin Charles Anderson Email & Phone Number

Work closely with Marketing and PR Professionals, Game Developers (both internal and external to Microsoft), and others within the Player Engagement team to create community engagement and retention plans, execute those plans, and report on results.Focused on creating great content and engagement and understanding gaming communities and what makes them tick. · Collaborate with others on the Player Engagement team to create a content schedule for all the Age of Empires and Age of Mythologysocial and web channels based on production beats· Maintain and execute that publishing schedule, including managing the creation of visual and written assets, and curation of user-generated content· Engage both proactively and responsively with community members on owned social channels using the brand voice· Invent and execute self-driven community content campaigns following set strategies, measure results, and modify campaigns based on feedback· Report on the success of social engagement strategies, and community sentiment and develop data-backed recommendations to drive engagement· Monitor and report on sentiment, engagement, and opportunities for activations on both owned and unowned discussion channels· Help create engaging copy for social content as well as blogs· Assist in other related areas of Player Engagement work like moderation on Discord and Forums as needed

• Social Moderator for The Crypt Community's official Discord server, responsible for managing a vibrant community of over 450 members• screening members to ensure they meet community standards, fostering positive interactions, and sharing crucial updates about upcoming events• Support administrative tasks for annual charity events, handle reports of misconduct, and resolve sensitive issues diplomatically• Continuously providing feedback and suggestions for enhancing community engagement and growth

Greater Los Angeles Area

- Oversee the daily operations of the brand's digital presence - Manage engagement on social media channels like Twitter, TikTok, and Discord - Regularly produce and host live and pre-recorded content for YouTube, TikTok, and Twitch- Actively build and nurture the online community, leveraging analytics to optimize strategies - Managing relations with game developers and industry partners to enhance the brand's visibility and reach - Successful management of a YouTube channel with over 5,000 subscribers

Los Angeles, California, United States

- Moderator for LudoNarraCon. LNC is a free, global, digital convention presented by Fellow Traveller and hosted on Steam.- Proficient in moderating livestream chats on platforms like Steam and Discord, ensuring a family-friendly, positive atmosphere while maintaining on-topic discussions.- Skilled at reporting technical issues related to video and audio during live streams and managing Steam chatrooms effectively.

Los Angeles County, California, United States

- Manage PUBG MOBILE's YouTube (2.94M Subs), TikTok (1.5M Followers), Instagram (9.1M Followers), X (1.6M Followers) & Facebook (15M Followers)- Crafting compelling copy of online content for in-game events, cosmetics, & partner collabs (ex. BMW)- Managing the scheduling and publication of media posts using tools like Sprout Social to ensure timely and consistent outreach- Collaborating with the team to generate innovative ideas for community engagement and evergreen content to foster stronger community relations- Conducting data mining and analysis to review and report on the performance analytics of past content, enabling data-driven decision-making for future strategies- Effectively engaging with the gaming community and maximizing the impact of content initiatives

Greater Los Angeles Area

Actor of film, commercial, and voice over for Sheer Talent Mangement. Contact: Yuka Swearengin https://www.lacasting.com/EvinCAnderson

California, United States

- Partner with Ubisoft Marketing, IT, and Developers to showcase builds of games for public and private events on varying platforms, such as PC, console, and specialized online platformsEvents: E3 & UbiforwardGames: Ghost Recon: Breakpoint, Assassins Creed: Valhalla, Watchdogs: Legion, Immortals: Fenyx Rising- Monitor objective goals and provide an optimal level of customer service to public audiences, Influencers, press, and business partners- Build trust and accurately represent the brand by being friendly, approachable, informative, and well-spoken- Gather feedback and provide management with innovative insights for future engagements

Greater Los Angeles Area

- Boutique digital media agency, leading initiatives for both B2B and B2C clients across diverse industries, including Medical Devices, Fintech, IOT, Manufacturing, Social Services, B2B Marketing, Education, and the Arts - Crafting tailored social media strategies, managing content schedules, and executing targeted ad campaigns across major platforms - Facilitating B2B workshops on content creation and social media management- Producing engaging B2B and B2C video content and developing visually compelling marketing assets - Providing strategic insights to drive client success through meticulous analytics and competitor analysis

Boston, Ma

- Co-hosted and produced business podcast for iTunes, Stitcher, PlayerFM, and SoundCloud - Managed guest relations and scheduled interviews with thought leaders - Wrote scripts/outlines, assisted in creating assets and promoting each episode - Set-up and break down audio equipment set-ups for live interview interviews - Managed social media marketing campaigns and created online promotional content - Assisted in editing, adding audio assets, and publishing episodes - Assisted in brainstorming weekly topics and ways of presenting them to listener-base

Cambridge, Ma

- Instructed classes in movement for actors, with focuses in techniques like Meisner, Alexander, Feldenkrais, Viewpoints, Rasa Boxes, Laban and more. - Worked with students of broad ages and experiences (high school to senior citizen) - Implemented alternate techniques that kept those with disabilities / impairments included in class process - Received the 2017 Instructor of the Year Award

Cambridge, Ma

Courses: - Auditioning for Actors- Directing the Actor - Actor Physical Movement - Marketing for Actors and Directors - Acting 101 - Crowdfunding for Artists- Twitter for Business - Twitter for Nonprofits- Facebook for Nonprofits - Branding Your YouTube Channel- Introduction to Podcasting - Introduction to Wix - Introduction to Shopify- DIY Video Production for Small Business- Social Media for for-profit companies - Podcasting 101 - Created course plans and assisted with expanding the organization's academic offerings - Managed student relations - Developed/gathered/created course materials that utilized tangible and digital tools - Used multi-media techniques to engage, educate and inspire - Set-up and breakdown all needed assets and tech for each class Received 2017 Instructor of the Year Award

Boston, Ma

An annual Boston-based film gala to promote & showcase Boston filmmakers, entertain curious community members and connect filmmakers to artistic growth opportunities.- Created and Co-Produced annual film gala - Managed filmmaker and artist relations- Created and implemented marketing campaigns to build community and connections to the local entertainment and arts communities - Worked with third-party locations in the set-up and launching of each Gala- Handled PR efforts to spread the word on the values of the event and its impact on the creative community of Boston/Greater Boston- Assisted with AV, rigging and lighting set-ups for each day of the Gala - Trained and managed 5 - 10 volunteers to assist with tickets, concessions, and guest-relations- Produced video interview-series to promote each filmmaker for social media profiles - Created and implemented social strategy to build awareness for the event and promote ticket sales

Boston, Ma

Brighton, Ma

 Promoted from Operations Liaison (September 2012) Approve all contracts for goods and services provided to the organization Establish contracts between OTP volunteers, members, vendors, and other service providers Promote long term well-being of the company while maintaining the integrity of the company’s mission statement at all times Review quality and financial effectiveness of all productions and report assessments and recommendations to Program Directors/Board of Directors Spearhead all fund-raising initiatives In collaboration with the Artistic Director, make all decisions regarding volunteer recruitment, disciplinary action, and reward systems Collaborated in the creation of the business/operations plan, marketing plan, and organizational philosophyACCOMPLISHMENTS: Successfully created, and recruited for, 3 new positions into the organization. Established 2 effective on-going programs and 5 annual productions.

Brighton, Ma

- Assisted in creating and tracking day-to-day goals for individual members and departments- Handled interviews for prospective members/volunteers and designed interview/interest documentation- Worked with department heads or staff to discuss topics such as contracts, selection of advertising media, or products to be advertised- Facility, venue, and inventory management- Co-wrote and developed business/marketing plan, by-laws, Operations Plans, and Articles of Incorporation

Peabody, Ma

 Contract position Reviewed marketing strategies with Founder to formulate a robust marketing plan Analyzed business plan framework for consistency, proper structure, focus, and completeness Created marketing breakdown of wants/needs of investors vs. target market Mentored on the concepts of SWOT and STEP (PEST) analysis Advised on logo design and industry branding Assisted with the comprehension and breakdown of day-to-day company events, including costs

Natick, Ma

 Developed brand identity strategy and designed company logo Created and managed marketing collateral, and all other forms and contracts Managed Business Development activities Point-of-Contact for prospective and existing clients Managed on-going online marketing and tools, including social media Handled all event planning for art shows and community events Official company representative at high-visibility events: Natick Arts Open Studios, Boston Blazers Lacrosse Sports Photography Expo, Gateway Camera, and national photography workshops Assisted in drafting short-term and long-term goals for companyACCOMPLISHMENTS: Established new client relationships with: MetroLacrosse/New Balance, The Esperanza School, Natick Drama Workshop, The Wellesley Players, Vokes Theatre, The Center for Arts in Natick, and Galway University

Cambridge, Ma

- Led meetings, conference and video calls with clients and affiliates - Created and managed presentations for Board meetings and B2B meetings- Originated newsletter template that was distributed to potential clients to raise company awareness - Recorded on-location video and photography for client projects and organizational promotions- Point-of-Contact for affiliates and prospective clients - Represented company at high-visibility events, including “What’s Next in Marketing – Boston,” and others held by affiliate companies such as 350.org - Initiated market research studies and analyzed their findings

Kalamazoo, Mi

- Developed a start-up business that was making profits in the first 5 months- Generated buzz that lead to Channel 3 News and News Paper Publication coverage - Designed website and layout formatting which was a key selling point - Created all advertising layouts- Initiated all marketing research and analyzed their results for implementation - Created a Breast Cancer Ribbon Tattoo month where proceeds of all ribbon tattoos were submitted to the Susan G. Komen Foundation. With this led to a full month of appointments.

Grand Rapids, Mi

 Supervised 4 board members and up to 30 volunteers Company representative at all interviews, community outreach efforts, and events Spearheaded all fund-raising efforts Managed marketing for all auditions, events and performances; including digital, social media formats, and print Developed and enforced PMG Marketing Plan, Business/Operating Plan, and 501c3 Plan Collaborated with group on play selection, fund-raising, casting, and other duties Provided guidance to guest directors, made budget allocations, and worked with designers for visual impact Created long and short range plans/goals and established departmental policiesACCOMPLISHMENTS: First PMG Showcase resulted in 100% Profit. Marketing for auditions led to 30+ auditionees and 20+ film submissions from the local Grand Rapids, MI area within the first year.

Grand Haven, Mi

 Designed and spearheaded new marketing campaigns Orchestrated corporate re-branding with all affiliates via marketing campaigns, new marketing collateral, new PR initiatives, internal/external communications, and company paraphernalia Supported business management and donation/sponsor projects Scheduled promotional appearances at local businesses Built and maintained database of media affiliations Point-of-Contact for all media outlets Conducted radio and press interviews such as with WGVU and Grand Haven Tribune Designed new company logo and aided with the layout of the new websiteACCOMPLISHMENTS: Increased audition marketing efforts; turnout increased by 100% during subsequent auditions. Created an affiliation with Barnes & Noble for a monthly performance series. New marketing resulted in the most sold-out performances in the company’s history.

Grand Rapids, Mi

• Point-of-Contact for existing and prospective company contacts• Established, cultivated and maintained relationships with affiliates • Managed interview meetings with new company leads• Corporate event planning

•Live DJ•Promotions and Advertising (through internet, flyers/posters, prize giveaways) •News writer/reporter•Production•Trained with Cool Edit Pro, WIN98/XP, Word, MixVibes Pro, Hammerhead Drum Synth, Fruity Loops, Sound Boards, DAD system, i-Tunes