Working with top digital artists and advertising experts from all the corners of the earth to deliver top-notch communication assets that can create positive change in the world. Creating media strategies that will achieve the client’s communication goals and then managing creative teams to develop compelling content adapted to all types of media channels and brand voices. Handling high-profile global clients on a daily basis, which include the European Commission, the Council of the European Union, the Greens/EFA Group in the European Parliament, Zero Waste Europe, 50by40, Liveurope (a programme funded by Creative Europe), ABinBEV as well as a number of sustainable SMEs.

o Curated the day-to-day content of all the social media accounts of the EP office in Greece.o Liaised with various teams in Brussels on a daily basis in order to adapt the central EP narratives to the local tone.o Built relationships with numerous opinion leaders that are key in spreading messages to their niche audience, like NGOs, activists and influencers.o Supported and advised Greek MEPs and their assistants in creating a prominent online presence. o Trained colleagues, the volunteer community and various partners.o Created an online presence for offline activities, events and projects.o Managed budgets for online media buying, the creation of audio-visual content, filming equipment and more.o In charge of evaluation and reporting of PR activities.o Coordinated the online elements of the EU Elections 2019 campaign in Greece (content, advertising, recruiting and engaging volunteers and managing multipliers).

o Led all social media advertising activities on all of the European Commission's channels, using top-notch communication techniques to inform and engage EU citizens.o Co-managed all aspects (social media, web presence, local activations and events) of a high profile long-term corporate campaign, #EUandME, that aims to communicate the benefits of EU citizenship to young Europeans, through short films by famous European directors, rich-media content and festival sponsorships. o Evaluated campaigns and established benchmarks for future KPIs.o Managed budgets and allocated resources to social media advertising efforts.o Liaised with EC Representations in all Member States providing them with the necessary resources to create localised, impactful pan-European campaigns.o Enabled various DGs (policy areas) to boost their campaigns’ visibility and attract the right audience by accessing the main EC social media accounts and by providing guidance and training to social media officers in the EC network.o Created and gave creative and strategic direction to the creation of editorial, visual and audio-visual content, with social media trends, target audiences and historical data in mind.

o Managed the day-to-day tasks of a team of 14 designers, developers andcopywriters, who worked on-site and remotely, in order to developonline marketing campaigns, websites, mobile applications, videoadvertisements and other communication tools.o Designed targeted digital communication strategies and implementation plans for clients of various sizes, budgets and levels of digital presence.o Liaised between the client and the production teams through an agileprocess to ensure that the KPIs of each project are met to the fullest.o Set up, monitored and optimised multi-channel campaigns and then created reports and dashboards for the evaluation stage, which served as the basis of strategy revisions.o Drafted white papers, presentations, proposals, project budgets, technical specifications documents, contracts, internal and client validation processes and other formal documentation.o Promoted events organised by partners or clients, such as the DISummit 2017 (Big Data conference), by providing live social media coverage using a variety of channels, visual assets and communication techniques.

o Part of the core team of two large scale communication campaigns for the European Commission: DG EAC's #BeActive campaign for the European Week of Sport and DG ECHO's #SupportRefugees campaign, as well as ad hoc projects, such as the promotion of the EU-funded nature documentary 'Les Saisons' in 5 countries for DG ENV. Tasks included: content production for web and social media in various formats (text, audio-visual, animated infographics and gifs, 360° videos, Facebook Canvas and others), community management, landing page wireframing, online advertising strategy design and implementation, campaign monitoring and optimisation, evaluation and reporting as well as, constantly liaising with the client web teams and external contractors to coordinate website development.o Produced marketing materials to promote Burson-Marsteller and its brainchild, Twiplomacy.o Supported Burson-Marsteller and client events through online tools to induce interactivity and virality, such as, Live videos, Twitter walls, sli.do polls etc.o Assisted in formulating crisis simulations and crisis management seminars.o Supported project leaders with recommendations and execution of online activities for various clients.o Performed media monitoring, in researching and analysing digital trends in various industries, such as healthcare, environment and technology for clients including European institutions, multinational companies and NGOs.

o Used various online tools for A/B testing and heat-mapping to identify the buyers' purchasing process and optimise the user interface of the marketplace in order to enhance the user experience.o In charge of email database building and segmentation, email automations and 3 weekly newsletters delivered to over 35K subscribers.o Conducted market research and data analysis to determine different types of buyer's personas and developed strategies to target them.o Provided food bloggers with the resources and infrastructure allowing to use the Yumbles community platform to publish content, while promoting the marketplace's products.o Generated social media content for the company's accounts as well as the various communities created around the core business proposition.

o    Created editorial and visual content for 3 websites, 2 blogs and 2 weekly newsletters.o    Managed the social media calendar of EYIF and two European Commission funded programmes, ‘Europioneers’ and ‘Euromentors’.o    Established relationships with tech/entrepreneurship-related news portals, journalists and innovation hubs around Europe.o    Assisted with events planning (including workshops, seminars, round tables, panel discussions, large scale conferences eg. Unconvention 2016 as well as networking events).

o    Managed the content strategy of the social media accounts, the weekly newsletter, the website and the blog.o    Established relationships with tech/entrepreneurship-related news portals and innovation around Europe.o    Undertaken online lead generation campaigns, targeting startups in the UK and Germany.o    Assisted with events planning (including workshops and a panel discussion at the European Parliament).

o Worked in the social media and web teams of DG Education and Culture. o Led the implementation and monitoring of all social media advertising campaigns.o Assisted in the communication activities of the DG’s initiatives, such as, thematic campaigns, competitions and live chats across all social media accounts of Erasmus+, Creative Europe and European Youth.o Liaised with my supervisors and external agencies in establishing the strategy, content, implementation and evaluation of social media competitions, such as photo contests and Facebook Applications.o In charge of incorporating the European Youth Week and the #BeActive campaign for the European Week of Sport in the Erasmus+ social media accounts as well as providing web development support.o Designed graphic materials for social media content, such as infographics and thematic campaigns.o Produced audiovisual assets, like a series of mini-videos describing the ‘Liveurope’ project, campaign teasers and others.

o Designed campaign concepts and branding strategies for clients in a wide range of industries.o Managed content production for a variety of websites and mobile applications for clients of various sectors, including financial services, pharma, toy manufacturing, hospitality, as well as public figures and tech start-ups.  o Coordinated high profile and large-scale events, including fundraising events, corporate conferences and festivals.o Initiated the online presence of the international assembly toy and robotics manufacturer Engino, which included social media marketing, blogging and content marketing, UX optimization for e-commerce, affiliate marketing etc.o Actively involved in client acquisition, managed several accounts and participated in the operations of the Cubik-S office in Athens.

o Devised and optimised digital marketing campaigns including rich media ads on Google’s Search and Display Networks, YouTube as well as local web portals.o Certified the company as a Google Partner.o Implemented interactive online and social media games, such as Perrier Cy’s co-branding campaign with Roland Garros: The Bubble Grand Slam.o Conceived the creative idea for the launch of McDonald’s Sharebox TV commercial and supervised the script development, casting, shooting and post-production editing of the ad.o Collected and managed customer databases as well as the distribution of customised e-Newsletters, as in the case of Volvo Cars.o Organised branding events for brands such as Stella Artois, Chivas Regal and Absolut.o Participated in recruiting and training new talent for the firm, for example by taking charge of the Young Bloods Programme (Graduate Traineeship).

o Pursued the Google AdWords and Analytics Certifications, the main tools I used in order to drive and measure traffic to campaign landing pages.o Designed proposals and creative briefs for digital marketing strategies, tailored to the client’s needs and resources.o Trained in SEO in order to effectively create web content.

o Led a group of 6 in completing a Marketing Consulting Project that aimed to design numerous digital marketing campaigns to drive online and offline traffic, and ultimately sales revenue.o Undertook large-scale primary and secondary market research, targeting 8 different countries, in devising suitable strategies to promote the Asha and the Lumia smartphones.o Reported directly to the Global Digital Marketing Director.

o Rotated through the audit, accounting, tax and consulting departments.o Performed double entry bookkeeping for 10-15 local and international clients. o Led a group of 5 fellow interns in winning a project competition on CSR. The report recommended ethical strategies, such as volunteering, philanthropy and sustainability initiatives, which were ultimately adopted.