- Create content for digital marketing programs.- Assist in the creation, maintenance & optimization of digital marketing campaigns for a wide variety of clientele.- Paid Search & Social Ads through platforms such as Google Ads, Facebook & Instagram Ads, Twitter Ads & LinkedIn Ads.- Keyword research, write ad copy, and optimize landing pages for PPC campaigns.- Assist in SEO program management.- Keyword & competitor research, writing meta descriptions & page titles.- Local listings optimization through Google Business Profile & Yext. - Manage multiple social media accounts.- Maintaining production calendars & creating posts, campaign briefs, creative briefs, and content plans.- Posting blog entries, photos, and overall content on websites.

SEO optimizing through a WordPress website - Keyword research for cornerstone pages and overall relevancy per page. - Writing page titles and meta descriptions for the website.- Creation of high-quality content for the website.- Overall on-page optimizations to help boost ranking in SERPs and gain more traffic.Paid Search & Social Ads - Keyword research for paid search efforts. - Demographic research for paid social efforts.- Writing ad copy and creation of dedicated landing pages for ads. - Establish conversion tracking by using Google Tag Manager and Google Analytics. Social Media Manager - Create a content calendar for organic posts.- Creation of posts and graphics that align with branding & messaging standards. - Social media audits of channels and competitor channels.

- Write blog posts & articles for a range of clients in various industries. - Create posts & articles for both content quality and SEO purposes. - Curate content for location-based landing pages.

- Manage and facilitate all content on Instagram account. - Monitor account, create Twitter and Facebook accounts, and respond to all inquiries.- Utilize video and design programs to maximize outreach effectiveness.- Conduct, gather and analyze market research to determine social media opportunities.- Participate in and initiate online conversations across a variety of channels. - Analyze and use popular-nonpartisan trends to drive views and followers.- Work in a team environment to identify, interpret and capitalize on social media trends.