Returned from maternity leave as the Director of Operations, sitting across all client matters and internal business functions of KML. Manage a team of fully-remote attorneys and support staff, focusing on a strong company culture and teamwork. Responsible for hiring and onboarding attorneys, law clerks, and interns. Triage all incoming matters and use practice management software and internal tools to make data-driven decisions and increase operational efficiencies.Develop, own, and report on KPIs for team performance—achieved record months for new clients and sales revenue. Expanded summer internship program to include virtual events and law student programming.

Created a new client onboarding system, which improved new client conversion rate from a 7-day average to less than 48 hours. Developed content marketing strategy for blog and social media. Published marketing content on KML blog and Instagram. Increased organic website traffic by over 200% in 6 months. Built and nurtured new and existing client relationships, including celebrities and high-profile influencers. Lead summer internship program for law students. Hired and trained a virtual assistant manage clients, billing, and marketing efforts (leading up to maternity leave), who has now been with KML for over a year.

I started a business during the pandemic while I was caring for my daughter at home to help overwhelmed women and moms prioritize themselves and their mental health through self care. It's my mission to inspire and lead women so that they can live their happiest lives for themselves and their families. Created and moderate a highly-engaged Facebook group of over 3k women through organic growth.Develop and lead community programs and women's circles to inspire and create unique virtual experiences during the pandemic. Partnered with corporate companies and community organizations on mental health initiatives through workshops and circles.

Developed and nurtured relationships with area pediatricians for provider and parental education.Established partnerships with local businesses to develop and execute inbound educational workshops.Increased new patient growth by 20% YOY.Orchestrated digital rebrand and expanded online presence through social media strategy and management.

Managed, trained, and led Content Marketing team and oversaw all content marketing efforts. Responsible for SEO and content marketing strategy and execution to drive organic growth. Developed and scaled content-based lead generation and nurturing programs for affiliate partnerships. Established successful re-engagement email campaigns and created and executed monthly newsletter and webinar series to drive MQLs and PQLs. Website and campaign conversion optimization. Led rebranding initiative in coordination with development team to successfully rebrand Propel Marketing to ThriveHive post acquisition. This included all of our digital assets as well as web-based app assets.Facilitated summer content marketing internship program and trained eight interns over four summer programs. 2017 Corporate Citizens Award recipient.

Acquired by Propel Marketing, a subsidiary of New Media Investment Group (NYSE: NEWM)Responsible for demand generation, lead nurturing, and growth hacking. Developed and implemented content strategy, generated inbound leads, managed marketing automation and MQL lead nurturing, and produced marketing and sales collateral for inside sales team. Identified and executed on new opportunities for organic growth and channel development. Created and managed content for beta client blogging program. Marketing lead on internal content rebrand. Cross-functional project management.Proficient in Marketo, Google Analytics, Wordpress, Adobe Illustrator, Acrobat Pro, and Canva.

New marketing professional in a scrappy 14 person startup. Used lawyer hat to flag major trademark issue that was later resolved in our favor. Responsible for all lead generating content including blog posts, eBooks, white papers, case studies, and email campaigns. SEO strategy and implementation. Social media management and growth. Designed and built mobile-responsive websites for clients (HTML & CSS). On-site optimization and redesign of internal website. Created graphics and infographics for website, blog, and social media. Planned an amazing holiday party on a tight budget.

Contributing writer on women's professional development. Article, "Are Startup Schools the New MBA Alternative" syndicated by Fast Company and TIME.com (September 2014).

Completed intensive 8-week program to build out full stack marketing skills, including SEO, email campaigns, landing page optimization, and front-end web design (HTML & CSS).

Clients included domestic startup life sciences company. Researched industry needs for business development potential product uses and determined a need for innovative technology in the US market. Counseled clients on potential intellectual property issues. Conducted market research for introduction of international life sciences product into US market. Presented market launch of life science product at largest international industry trade show. Developed SEO and social media marketing strategy for insomnia product for an international business market.

Participated in negotiations and settlement with insurance adjusters for up to 200 cases at a time. Performed intakes and screen potential new clients based on applicable law. Trained new staff members on personal injury law, case management, and office procedure. Maintained bi-weekly client contact for case status updates.

Operated core business and operational development functions, including human resources, quality control and material management. Initiated improvements for underperforming areas in advertising and technology. Conducted technical training sessions and provided innovative technological solutions. Met with and maintained regular correspondence with recruitment coordinators of New York and New Jersey law firms and corporate clients to determine employment needs. Researched, solicited and screened potential candidates for employment opportunities with law firms and corporate clients. Reviewed and organized resumes, and developed and maintained database of candidates to match qualified candidates with employers. Managed daily candidate needs such as assisting in preparing resumes, cover letters, thank-you letters and fielding candidate inquiries regarding employment opportunities.

Worked in the legal department of NASDAQ-listed American publishing and production company.Conducted legal and technical training sessions for new team members. Audited new teams members’ work for quality assurance control in accordance with standards. Performed research as to case law and statutes regarding various legal and compliance issues such as employment, labor, immigration, civil rights and bankruptcy law to develop major online legal database. Analyzed and prepared summaries on points of law, which were published in the online database.