Bob Crawford Email and Phone Number
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Customer experience and results-driven leader who bridges innovation and execution in large organizations through strong vision, leadership and collaboration. I deliver:- Practical Innovation: Identification and definition of ways to drive sustainable and scalable improvement in performance without negatively impacting existing operations. - Collaborative Leadership: Connecting across functional areas to identify optimal solutions for the overall organization, identifying and mitigating risks, and relentlessly driving toward desired results.- Strategic Execution: Proactively anticipating issues, ensuring that details of implementation align with strategic intent, and empowering and developing employees to own the results of their work.Specialties: Customer experience, Innovation, general management, consumer and business marketing, business operations, channel management, ecommerce development and operations, service operations, business improvement and talent management.
Blue Cross Blue Shield Of Michigan
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Vice President, Corporate Marketing And Customer ExperienceBlue Cross Blue Shield Of Michigan Jun 2019 - PresentDetroit, Michigan, Us
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Director, Customer Experience And Member EngagementBlue Cross Blue Shield Of Michigan Apr 2012 - Jun 2019Detroit, Michigan, UsMaking health care more easy, useful and enjoyable for all members of Blue Cross Blue Shield of Michigan and Blue Care Network by using data, design principles, and helping employees be more customer-centric. Working across the health care ecosystem including providers, group customers and agents to identify opportunities, drive initiatives and create measurable change.
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Director, Customer ExperienceAsurion Aug 2011 - Apr 2012Nashville, Tennessee, UsDeveloped customer experience strategy and metrics for new digital product suite. -
PrincipalBreakthrough Performance Mar 2010 - Aug 2011Consulting and staff augmentation firm specializing in business process re-engineering, developing strategic marketing and business plans, customer service best practices, integrating the voice of the customer into your business, and project management. Experience in aligning marketing, product design and operations to efficiently grow both revenue and profitability.
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Sr. Director, Customer ExperienceEmbarq Jun 2006 - Jul 2009Monroe, La, UsLed company-wide initiative in sales, service, installation, repair, and marketing to improve satisfaction for 4M residential customers. -
Sr. Director, EcommerceEmbarq Jul 2005 - May 2006Monroe, La, UsDrove development and operation of new company website supporting over 4M consumer and business customers and receiving over 1M hits per month. Site supported sales, service, repair, and billing functionality.
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Sr. Director, Business MarketingSprint Nextel Jan 2002 - Jun 2005Overland Park, Kansas, UsLed team of 70 people supporting $2B in revenue. Directed customer acquisition, base management, product marketing, and channel management activities for small and medium-sized businesses. -
Director, Consumer Product ManagementSprint Nextel Nov 1999 - Dec 2001Overland Park, Kansas, UsSpearheaded and implemented product marketing strategy for start-up wireless broadband internet service with multi-megabit access.
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Various Sales, Marketing And Strategic Planning RolesSprint Nextel Aug 1995 - Oct 1999Overland Park, Kansas, Us
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Account RepresentativeXerox 1990 - 1993Norwalk, Connecticut, Us -
Supply OfficerUs Navy 1987 - 1989Washington, Dc, Us
Bob Crawford Skills
Bob Crawford Education Details
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Duke University - The Fuqua School Of BusinessMarketing -
University Of North Carolina At Chapel HillGeneral
Frequently Asked Questions about Bob Crawford
What company does Bob Crawford work for?
Bob Crawford works for Blue Cross Blue Shield Of Michigan
What is Bob Crawford's role at the current company?
Bob Crawford's current role is Vice President, Corporate Marketing and Customer Experience at Blue Cross Blue Shield of Michigan.
What is Bob Crawford's email address?
Bob Crawford's email address is bo****@****hoo.com
What is Bob Crawford's direct phone number?
Bob Crawford's direct phone number is +131344*****
What schools did Bob Crawford attend?
Bob Crawford attended Duke University - The Fuqua School Of Business, University Of North Carolina At Chapel Hill.
What skills is Bob Crawford known for?
Bob Crawford has skills like Strategy, Leadership, Customer Experience, Cross Functional Team Leadership, Marketing, Business Process Improvement, Strategic Partnerships, Sales, Customer Relationship Management, Product Management, Program Management, Start Ups.
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