Bruce Lu Email & Phone Number

Cross-border B2B: client front desk: mall home page, store page, category page, help center, message center, application market, product collection/store attention, browsing history, evaluation center, login and registration, sharing friends, joint login, cookies, etc. Personal center related functional modules from 0 to 1 product design; Merchant end/Operation end background: Buyer settlement, buyer management, homepage CMS, store decoration, buyer-seller relationship management, account management, category management and other related background modules from 0 From the design of the demand scheme to 1, from the design of functional modules to the whole process of going online;Cross-border B2C: expand order transaction scenarios, shorten product order path, improve user shopping experience, add product attention plus shopping cart entrance and browsing record function modules to increase order conversion rate respectivelyInnovation project leader: from zero to one, team formation, management acceptance, creative brainstorming, focus group discussion, internal user survey, market research, user research, competitive product analysis, business analysis, demand control, program design and output, Responsible for controlling and pre-researching the innovative competition project "Grassland-Content Social E-commerce Platform"

Chengdu, Sichuan, China

Function planning: building a new module-community, mining users’ social needs based on data, subdividing user characteristics to establish grouping dimensions, building similar groups to produce competing products and grouping strategy reportsFunction planning: optimization-message function, design-social Group message module, exhaustive combing of message scenarios, competitive product analysis and comparison of functional dimensions, simplified usage paths, and assistance in social interactionFunction planning: design new functions-review mobile terminals, segment scenarios and problems, build processing paths, design penalty dimensions, and develop interactions And visual solutions to increase audit efficiency by 45% Functional optimization: optimize the background reporting system, design screening and sorting and presentation level logic, formulate new security policies and screening methods, simplify operation paths and increase audit efficiency by 34%

Shenzhen, Guangdong, China

Function planning: build a new module-classification zone function, detailed function research and analysis of competitive products, plan the basic function framework of the module, provide interactive strategies and produce research reports Function planning: design new modules-recommend feed streams, competing products Analyze and provide operational interactive decision-making, formulate the underlying strategy of personalized recommendation, comb the tag tree to strengthen the content distribution mechanism Interaction design: use ink knife to design new modules-content configuration background system web page interaction drafts, use Sketch to design feed stream visual drafts, and assist operational editing And product layout decision-makingFunction optimization: Playlist submission function, competitive product analysis, optimization of submission path and logic, simplified submission test questions, development of user screening strategies, output reports, and increase of conversion rate by 30%

Shanghai City, China

Function planning: Build a new module-search for the pet community, the bottom logic of the competitive product function, and produce reports, explore different user needs, formulate corresponding use paths, and improve channel page retentionFunction planning: design a new module-pet class, make statistical analysis of user behavior data, formulate the internal functional layout of the module, build the underlying logic of the functional module, and provide interactive solutionsBusiness analysis: daily collection of pet industry investment and financing trends and competing products, providing strategic decision-making recommendations, daily output intelligence analysis, analysis of benchmarking company business model output reports

Shanghai City, China

Demand mining: Investigate Ping An’s business intelligence needs, plan specific plans for enterprise intelligence transformation, data analysis product implementation feasibility, plan customer service evaluation product path scenariosTechnical research: study 47 foreign language papers in the field of speech emotion recognition, and analyze many A kind of network effect and reproduction framework, innovative network combination, and production of speech emotion recognition patentsAlgorithm training: training multiple neural network frameworks, debugging different parameter ratios based on data analysis and more than 530 times, mining influence factors and results provide the solution

Master Of Engineering - Meng, Electronic And Communication Engineering

Activities and Societies: 复旦研究生就业实践协会（Fudan Job Hunt Club）创始人 创青春 全国大学生创业大赛 铜奖 互联网+ 大学生创业大赛 一等奖 复旦“五四”评优 优秀共青团员 复旦研究生骨干培训班 成员.

Exchange Student, Electrical, Electronic And Communications Engineering Technology/Technician

Visiting Student, China Business And Economics Programme Student