Digital Marketing Specialist
Current- Spearheaded the creation and management of all social media channels in collaboration with the social media moderation team.
- Led the rebranding initiative from Tropitel Hotels & Resorts to Trophy Hotels & Resorts.
- Developed and managed website sections, integrating GTM and Pixels for enhanced tracking.
- Partnered with international companies like RateGain, Affilired, and Giata for advanced marketing and system integrations.
- Optimized campaigns, resulting in a 20% increase in ROI.
- Enhanced online revenue by 25% through strategic e-commerce and web development efforts.