Ellen Yaucher Email & Phone Number

Madison, Wisconsin, United States

United States

Green Bay, Wisconsin Area

Graphic Designer let go due to Covid 19• created design for marketing initiatives from concept to finished campaign• designed according to brand standards and updated brochures, flyers, plasma, web and forms for promotional and supplemental business• image manipulation (clipping paths, drop shadows, color corrections, and retouching)• initiated and maintained relationships with our vendors• negotiated costs with vendors to stay within project budget• worked with marketing team on advertising campaigns including print and digital media• produced digital advertising and updated content for website• member of team that planned events for all employees• budget planning and tracking throughout the year

Kaukauna, Wisconsin, United States

• creative design for all marketing initiatives from concept to finished campaign• design and update brochures, flyers, outdoor signage, plasma, web and forms for promotional and supplemental business• image manipulation (clipping paths, drop shadows, color corrections, and retouching)• initiate and maintain relationships with our vendors• negotiate costs with vendors to stay within project budget• schedule all advertising campaigns including print, radio, television and digital media• produce all digital advertising and update content for website• coordinate events throughout the Heart of the Valley• coordinate and schedule volunteers for community outreach• budget planning and tracking throughout the year• creative direction for television advertising

• design catalogs, ads, brochures, flyers and requisition forms for promotional and supplemental marketing initiatives• create new and edit existing pages for catalogs and other marketing materials• create master templates• image manipulation (clipping paths, drop shadows, color corrections, and retouching)• PDF file creation and the ability to preflight for print• produce technically sound electronic files for production

• set copy and page design to the specific requirements of McGraw Hill

• worked with publication staff to establish a graphically appealing professional design for our magazines as well as direct mail and promotional pieces• developed and maintained page templates, ordered scans and special artwork• electronically produced all aspects of publications and direct mail pieces• reviewed and approved film and proof packages • assisted with training of graphic technicians

Associates, Commercial Art

Skills: graphic design, illustration, typographic design, page layout and production: Photoshop, Illustrator, InDesign, Creative Suite.

Education record