Eyitayo Olayemi
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Eyitayo Olayemi Email & Phone Number

Podcast Host at The Diary Of A CMO™
Location: Lagos State, Nigeria 13 work roles
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Current company
Role
Podcast Host
Location
Lagos State, Nigeria
Company size

Who is Eyitayo Olayemi? Overview

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Quick answer

Eyitayo Olayemi is listed as Podcast Host at The Diary Of A CMO™, a with 1 employees, based in Lagos State, Nigeria. AeroLeads shows a matched LinkedIn profile for Eyitayo Olayemi.

Eyitayo Olayemi previously worked as Founder at United Digital and Founder at Contentmaps™.

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Email format at The Diary Of A CMO™

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The Diary Of A CMO™

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Profile bio

About Eyitayo Olayemi

I help companies drive growth through marketing & business performance using proven frameworks.I successfully led a digital marketing firm to $1 million in revenue in 18 months, and worked with over 40 brands across 12 verticals. Some of the clients I have worked with include Coca-cola, Samsung, Nestle, P&G, Moet Hennessy, Pernod Ricard, etc. I have worked with teams across multiple markets including the United Kingdom, South Africa, Kenya, United Arab Emirates, United States to mention a few. I have a strong background in marketing management, strategy and business performance management, as well as certifications in product management, AI, and digital marketing. I am also an investor and a mentor in the tech and creative industries, and the publisher of a thought-leadership platform for marketing professionals on the African continent and the world at large called The Diary of a CMO™. As the Founder and Chief Growth Officer at United Digital, I lead a team of talented marketers, storytellers, and technologists who design and execute effective growth strategies for our clients in the region and beyond. I am always open to connect and explore new opportunities.

Listed skills include Digital Marketing, Online Advertising, Online Media Buys, Business Strategy, and 15 others.

Current workplace

Eyitayo Olayemi's current company

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The Diary Of A CMO™
The Diary Of A Cmo™
Podcast Host
Lagos, Nigeria
Employees
1
AeroLeads page
13 roles

Eyitayo Olayemi work experience

A career timeline built from the work history available for this profile.

Founder

Current

Lagos, Nigeria

United Digital is a content-first brand management, digital and growth marketing firm. We combine our understanding of marketing technology, storytelling, and culture to deliver growth objectives for tech and tech-enabled companies. Our clients include enterprise and mid-market level companies. We work with companies across these industries, Banking, FinTech, eCommerce, Consumer Goods, and OTA, to mention a few. So far...We conducted, documented and presented a Brand Audit report for a publicly listed company, valued at US$120 Million (July 2024).We designed & developed a communications strategy for an Africa-focused tech growth fund, with $200million in first fund close in Q1 2022. We partnered with an ad agency to help them design the 2023 strategy for a publicly-listed financial services client in the Nigerian market with a valuation of US$468 Million (July 2024).We helped one of the world's largest forex broker build and execute their marketing strategy in an African market. We worked with teams across Kenya & UAE.We develop the digital media strategy for driving awareness & user adoption for a publicly-listed financial institution on the African continent with a valuation of about US$536 Million (July 2024).We designed the Content Strategy for a FinTech startup in the African market.

Sep 2021 - Present

Founder

Current

Lagos State, Nigeria

ContentMaps™ is a B2B Content-as-a-Service platform. We design and develop B2B content for clients for a monthly subscription.

Jan 2024 - Present

Investor

Current

Lagos, Nigeria

Mar 2016 - Present

Managing Partner

Lagos, Nigeria

As Chief Executive Officer of Neukleos, I led the agency’s overall vision and strategy. I was responsible for defining strategic objectives & implementing strategic plans/frameworks to deliver on those objectives while maintaining an open dialogue with stakeholders, and driving organizational success.During my time as CEO, I took the business from 2 consecutive years of turning losses to $1 Million in revenue and double-digit net profit. I led a team of 40 people including, creative directors, art directors, copywriters, cinematographers, video editors, & strategists. Over the course of 18 months, we won multiple client accounts adding Nestle Plc, Pernod Ricard, The La Casera Company, and Coca Cola Plc to the roster of retained clients.I also had the opportunity to work with financial services clients and helped launched a few fintech products like M36 & Payday Investor. I recently launched a publishing platform called The Digital Masterclass where I publish best-in-class digital content, host my thought leadership virtual event known as Digital Masters Series and launched a coaching program called Digital Masters Coaching Program.I have been a visionary and innovator in digital for 12+ years.

Jan 2019 - Dec 2020

Founding Member & Commercial Director

Lagos, Nigeria

As Commercial Director, my responsibilities can be categorized into 2 main parts:Business Management: Developed & implemented market & business development strategies at a strategic level. This included identifying new opportunities, developing new client relationships, creating business proposals, etc.Led the company in managing client relationships & ensuring that the board & management team were kept informed of the performance of the business, growth opportunities & new business development. Responsible for the strategic direction on all client work by working closely with the team leads & BMs.Developed internal business processes to drive efficiencies & effectiveness in service delivery to clients and other related commercial elements of the business.Client Management:Responsible for driving profitability for a specific group of accounts including LVMH (brands Hennessy, Moet & Chandon, Belvedere & Veuve Clicquot), Union Bank of Nigeria Plc, ARM Financial Services, MTN, etc. Launched Hennessy's recruitment platform; Hennessy VS Class, and grew to over 500 million brand mentions.Responsible for the overall growth of all client accounts/projects/campaigns. Ensured the timely development and execution of plans, campaigns, and projects to assure earnings, growth, and profit goals are achieved. Responsible for the team, work goals, performance management, and business team training requirements necessary to provide both quality and profitable service to Clients.

Mar 2016 - Dec 2018

Founder

Current

A thought-leadership and content platform for leading minds in the advertising and broader marketing communications industry on the African continent and the world at large. We are building global platform with an African essence!Our mission is to build a timeless repository of knowledge, consistently drive talent development on the African continent within the advertising, broader marketing communications and related media, tech and creative industries, and lastly, to deliver meaningful experiences that foster human connections in different ways, shapes or forms.

May 2023 - Present

Seed Investor

Current

Lagos, Nigeria

Kucheza Gaming is an Africa focused games and esports company. We provide unique Esports experiences to 6-18 year-olds.The entertainment value of Esports is undeniable. We are going further and proving that Esports can be used for both education and play. By building a network of leagues and teams, industry involvement, computing curriculum, we are catering to the demands of African consumers and demonstrating a new level of value in gaming.

Jan 2019 - Present

Seed Investor

Current

Lagos, Nigeria

Babies First is a startup baby products retail brand based in Nigeria. Our mission is to provide Nigerian (someday all African) mums with affordable & world-class baby product lines from global brands.

Mar 2020 - Present

Senior Account Manager

Lagos State, Nigeria

Establish & implement digital marketing strategies that align with the needs and goals and of the client. Managed implementation across key digital marketing functions like Search, Display, Social Media Marketing, Media Planning & Buying, Analytics, Performance Marketing, etc. Led multiple client account teams at the agency including but not limited to Coca Cola, Samsung, The First Group, Etisalat Nigeria, Moet Hennessy, Konga, etc. Managed the Coca Cola digital campaign for the 2014 FIFA World Cup campaign & Hennessy Artistry digital campaigns for 2011, 2012, 2013, 2014 & 2015 in the Nigerian market. Managed the largest Google Ads Account in the year 2011 in the Nigerian market; about £300,000 for The First Group client. Worked closely with the brand, creative, & marketing teams to ensure that the digital strategy aligns with the organisation’s broader marketing strategy and efforts.Lead the analytics and reporting function for digital campaigns with a focus on optimisation and driving real business results.

Jan 2012 - Nov 2015

Senior Executive, Search

Lagos State, Nigeria

Primarily recruited to manage the Google Search & Google Display campaign of a client; The First Group.Responsible for developing the search & display ad strategies, copy, landing page recommendations and budget planning for this client.

Feb 2011 - Dec 2011
FAQ

Frequently asked questions about Eyitayo Olayemi

Quick answers generated from the profile data available on this page.

What company does Eyitayo Olayemi work for?

Eyitayo Olayemi works for The Diary Of A CMO™.

What is Eyitayo Olayemi's role at The Diary Of A CMO™?

Eyitayo Olayemi is listed as Podcast Host at The Diary Of A CMO™.

Where is Eyitayo Olayemi based?

Eyitayo Olayemi is based in Lagos State, Nigeria while working with The Diary Of A CMO™.

What companies has Eyitayo Olayemi worked for?

Eyitayo Olayemi has worked for The Diary Of A Cmo™, United Digital, Contentmaps™, Neukleos, and Kuchezagaming.

How can I contact Eyitayo Olayemi?

You can use AeroLeads to view verified contact signals for Eyitayo Olayemi at The Diary Of A CMO™, including work email, phone, and LinkedIn data when available.

What skills is Eyitayo Olayemi known for?

Eyitayo Olayemi is listed with skills including Digital Marketing, Online Advertising, Online Media Buys, Business Strategy, Social Media Marketing, Marketing Strategy, Online Lead Generation, and Online Reputation Management.

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