Ezequiel Daneri Email & Phone Number

Argentina

Somos una agencia digital orientada a brindar soluciones innovadoras para optimizar los resultados e impulsar el crecimiento rentable de empresas que necesiten llevar su negocio al universo digital.

Argentina

Santiago De Chile, Chile

Responsible for driving the Company’s digital strategy and innovation agenda. SEO, customized landing pages and Social Media.In charge of leading the design and advertising area of the company. Most challenging projectsFully redesign of subscribers site: Digitalize, connect and relate content were our main goals. Quality variables increased considerably: Time on site, Pages/sesion.Build a usable Webstore: The objective was to create an e commerce site usable and easy for clients. 4 clicks to buy. Sales increased 500% YoY. The Webstore was integrated with the site allowing customers to buy: Event Tickets, Industry reports and subscriptions to BNamericas services.Digitalize content: Industry reports were digitalized to allow online access and relate content, allowing clients to access them anywhere, anytime.

Buenos Aires, Argentina

Responsible for product and commercial development of Dridco´s value-added services: demotores360.com and zonaprop360.com and Expos virtuales: ExpoZonajobs, Expodemotores and ExpoZonaprop.Developed a digital platform that allowed to build integrated sites to demotores.com and zonaprop.com, focused on providing a integrated solution to our major customers: auto dealers and real state.B2B and B2C Lead generation Campaings. Responsible for the process of stimulating and capturing interest in a product or service for the purpose of developing sales pipeline. We run online campaigns including: Newsletters, Adwords and Banners through specialized landing pages optimized for best conversion rates.Online advertising responsible. Manage client advertising/sponsorship accounts, which includes account planning and business processes, with overall goals of increasing campaign effectiveness & ROI.Interface with sales management/reps, account managers and advertisers directly to provide on-going campaign management support and general troubleshooting The value-added services we offer require the perfect integration of the IT, design and marketing teams. I had a multidisciplinary team including: 1 designer, 1 web layout designer, 2 performance analysts, 1 social media manager and an online advertising manager.www.dridcomediagroup.com Countries in which Dridco has operations: Argentina, Mexico, Colombia, Chile, Venezuela, España and Brazil.Websites: Zonajobs.com, Demotores.com, Zonaprop.com, Zonacitas.com, Nexolocal

• Oversee and coordinate new digital media business oriented products including: video, gaming and music.• Coordinate strategy discussions for product roadmap (requirement, features,and functionality).• Support the Sales and Marketing team by providing updated information and tools about the product.• Participate in customer calls/market visits to monitor new product introductions and to identify business-building opportunities.• Project management for new products: Conceptualize, evaluate, prioritize, define and deliver product.

• Manage Latam´s Marketing online budget• Google Adwords, Yahoo Search. SEM, PPC, CPM, CPA campaigns.• SEO• Google Analytics specialist• Analytical reports: Website traffic, emails and online campaigns.• Online consumer marketing communications through e-newsletters, email,online PR or viral campaigns.• Coordinating of creative, segmentation analysis and TI teams for campaigns (email, newsletters, banners).• Link building and online partnerships.• Constantly acquiring new users through online campaigns, working in conjunction with the local and regional teams.• Social Media: Facebook, Twitter, linkedin. Positioning and networking.

• www.mixplay.tv• Coordinate online campaigns: Creatives, reporting, ROI• Managed online pay gates: Paypal, Paycom• Latam online video market research• web metrics: Certifica.com• Off line event organization: Asociación de Marketing Directo e Interactivo deArgentina (AMDIA), Interactive Advertising Boreau (IAB)

Lake Tahoe, California

Master, Marketing & Communication

Licenciado En Administración De Empresas, Business Administration And Management, General