🚀 I thrive on new business models, marketing brands and solutions, less so on marketing myself. Nevertheless, here what gets me going: 𝐒𝐭𝐫𝐚𝐭𝐞𝐠𝐢𝐜 𝐃𝐢𝐫𝐞𝐜𝐭𝐢𝐨𝐧🧭: I truly believe that direction is more important than speed. Some are going nowhere fast. Yes, I stole that quote 😉.𝐏𝐚𝐬𝐬𝐢𝐨𝐧 𝐟𝐨𝐫 𝐌𝐚𝐫𝐤𝐞𝐭𝐢𝐧𝐠 𝐚𝐧𝐝 𝐆𝐫𝐨𝐰𝐭𝐡 📈: My experience leading the marketing for a digital platform has fueled a passion for blending B2B and B2C digital strategies and exploiting network effects for broader marketing reach. I see great potential for these strategies across industries.𝐓𝐞𝐜𝐡𝐧𝐢𝐜𝐚𝐥 𝐈𝐧𝐬𝐢𝐠𝐡𝐭 🔍: Whether it’s SEA, Analytics, UX or SEO, a technical understanding and a joy for innovation are the foundations of every step forward in marketing. Buzzword incoming: I'm an AI nerd😉.𝐄𝐦𝐨𝐭𝐢𝐨𝐧 & 𝐀𝐧𝐚𝐥𝐲𝐭𝐢𝐜𝐬 💡: While analytics provide a solid starting point, the real art is in listening to our customers. Personal interest and passion for the topic often lead to profound insights during personal conversations.𝐁𝐫𝐚𝐧𝐝𝐬 𝐰𝐢𝐭𝐡 𝐌𝐞𝐚𝐧𝐢𝐧𝐠 ❤️: Creating brands that resonate requires more than just innovative solutions; it’s about crafting experiences that are not only heard but felt by the right people. 𝐂𝐨𝐥𝐥𝐚𝐛𝐨𝐫𝐚𝐭𝐢𝐨𝐧 🤝: Whether as a co-founder or in a multinational setting, it’s the shared goals, meaning, and space for innovation that create value for everyone involved. I hate silos.