Fabian Navar Email & Phone Number

San Diego, California, United States

Greater San Diego Area

Responsible for testing, analyzing, and improving various conversion points in the marketing funnel, as well as elaborating improved ones in distinct platforms. Led and managed a team responsible for the general marketing and everyday activities of several e-commerce stores.- Increased multiple e-commerce stores’ conversion rate by 4% by improving the websites’ UX/UI and reconstructing the sales funnel- Doubled multiple e-commerce stores’ average order value with the inclusion of on-page discount promos, upsell techniques, and bundle strategies- Increased email open rate by 15% over tenure- Established SEO strategies for deals and permanent products to gain page authority - Reached six-digit figures in sales during the third month in charge- Revised Facebook marketing strategy which grew our fan page’s followers by 250% in four months - Decreased email bounces to remove irrelevant contacts, boosting deliverability and open rates by 37%- Increased social media presence of our stores by executing tailor-made campaigns that encouraged audience engagement- Compiled and optimized products for landing pages based on keyword traffic to capture market traffic

Greater San Diego Area

Built and managed a portfolio of marketing campaigns on Facebook, Instagram and Google with daily budgets within the 5 digit mark; developing and implementing strategies for creatives, demo-targeting, and campaign optimization to meet and exceed revenue metrics.- Pioneered in the Latin-American industry by tailoring ads to their demo in their language- Managed and optimized over 15 campaigns simultaneously, maintaining positive ROI- Increased the conversion rate of multiple landing pages by making the content more user friendly- Conducted A/B testing on landing pages to maximize the campaigns' profitability- Incorporated Google Analytics in collecting real-time data to enhance ad performance- Collaborated with the marketing team to implement email marketing strategies by designing each individual campaign

Greater San Diego Area

Leader and manager of a production team. Responsible for the planning, coordination, and oversight of the production processes. Ensuring the clients’ projects as a whole were produced efficiently, on time, and at a high level of quality. In addition, assisted in all areas of production to assure the team’s success. - Conducted initial and monthly strategy calls with customers to review performance as well as address and correct their concerns- Decreased the projects’ timeframe from 18 to 12 weeks by identifying the bottlenecks of the production process- Increased the renewal rate to 40% by improving the communication channels with the clients- Managed over twenty clients’ email newsletters, increasing their opening rate by almost a 10%- Developed SEO strategies for clients based on keyword research, keyword strategy, competitive analysis, domain authority, current rankings, and other factors that contribute to developing a successful SEO campaign- Created and marketed an online reputation management software that garners patients’ feedback for medical practices- Performed keyword research for site optimization, search display ads, and competitive bidding- Analyzed and optimized websites in detail to identify on-page, off-page issues and perform content maintenance and updates- Increased the social media presence of our clients by executing tailor-made campaigns that encouraged the audience engagement

Greater San Diego Area

- Worked on Html coding to improve the appearance and content of our customer's websites- Posted on clients’ social media in order to increase search engine rankings- Created A/B tests for clients in order to help optimize campaigns- Worked with clients to create a vision, conceive designs, and consistently meet deadlines and requirements- Troubleshot our clients’ websites to find and fix existing issues- Creation of internal email marketing campaigns- Assisted in the execution of social media posts as well as monitoring the social media activities and its benchmarks to measure their impact with the desired targets

Greater San Diego Area

- Managed the email newsletter campaigns of over ten clients, increasing the opening rate by a 10% - Developed keyword stats, keyword suggestions, search engine rankings and update the content regularly- Managed social media platforms including Twitter and Facebook for our clients' pages- Wrote content and supported the creation and production of collateral designed to drive engagement- Coordinated with marketing team to communicate client's goals and needs- Monitored the overall activity of the blogs, forums, and social networks of the agency- Analyzed competitors' marketing and sales materials

Monterrey Area, Mexico

Business focused on coupons and discounts via internet and specialized in the smartphone market.- Created and managed of the project’s budget- Created marketing and advertising campaigns- Head of public relations- Created and developed Easy Tickets' social networks.- Led the B2B sales

Bachelor Of Science - Bs, Business, Management, Marketing, And Related Support Services

Bachelor Of Science - Bs, International Business

Bachelor Of Science - Bs, Finance And Financial Management Services