Administrative And Sales Director
At CLOVER Modas, a women's fashion brand with a significant presence in major shopping centers in Rio de Janeiro, I was responsible for strategic and operational roles that contributed to the brand's growth and market consolidation. My main responsibilities included:Daily Operations Management: Supervision of daily store activities, ensuring efficiency and quality in customer service.Sales and Marketing Strategic Planning: Development and execution of sales strategies and marketing campaigns to drive store growth.Team Supervision and Development: Leadership of sales teams, promoting training, continuous development, and coaching to improve performance.Performance Indicators Analysis: Monitoring sales KPIs and performance analysis to optimize results.Promotional Campaign Coordination: Planning and execution of promotional campaigns and fashion events to increase brand visibility.Supplier Relationship Management: Management of partnerships with suppliers and business partners to ensure an effective supply chain.Achievements and Results:Significant increase in sales, driven by marketing strategies and improved customer experience.Improved customer satisfaction, evidenced by NPS indicators and positive feedback.Implementation of initiatives to strengthen brand image, contributing to its success and expansion in the competitive women's fashion market.