Regional Director Latin America
Information Tools Ltd specialise in the development of software tools and database services for marketing. The software can be used with most forms of marketing data and includes market research, sales data, media research including GRPs, advertising expenditure, retail audit, Customer databases, in fact virtually any data needed for marketing. The ESPRI and HARMONI database service enables marketers to gain insight and understanding from interrogating their databases without the burden of having to set the data up. Established in 1989, Information Tools' investigative software and services are now in use in over 1000 sites spanning over 100 countries worldwide. The company's headquarters are located close to the beach in Milford, on the North Shore of Auckland, New Zealand. Client organisations comprise major multinational companies, strategic planning groups, Universities, Financial Institutions, Government organisations, the Media, business consultants and Market Research Agencies. We help organisations by applying the ESPRI service to their data. This involves designing and converting data into a form that makes it simple for organisations to investigate that data using the ESPRI program. We provide HARMONI to organisations that want to integrate data from different sources, both internal and external.
