Fabienne Nielsen work email
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Strategic marketing professional with high ambitions. Love challenging and questioning for the very best results, still very pragmatic to keep focus on implementing fast. A strategic partner in marketing, communications, and branding and a highly motivated team player with excellent communication skills. Analytical, customer-oriented, tech-savvy, able to navigate in complex management environments, and have an extremely well-structured way of approaching challenges.Can interact with people in several languages and understand different cultural behaviors. Key characteristics are: strategic, drive, open-minded, entrepreneurial-thinking, enthusiasm and always a smile.
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VorstandsmitgliedWe/MenZurich, Switzerland
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Global Head Of MarketingEriks Feb 2022 - PresentUtrecht, NlDevelop and implement the central marketing strategy, giving directions to countries and working closely with commercial directors and departments to support local growth. Leading a 10+ team of specialists (campaign (on- and offline), content, brand, social, automation, performance, SEO, analytics) based in Amsterdam and Zurich. Fully responsible for marketing, communications, and branding strategy (development, implementation, and budget) with the aim of demand and lead generation, top of mind positioning of ERIKS as an industrial service provider, and integrated messaging. -
Head Of Marketing EuropeEriks Feb 2020 - Feb 2022Utrecht, NlBuilding up a high-performing centralized marketing team with the aim to generate leads and demand, position ERIKS top of mind as an industrial service provider, and develop messaging and value propositions for segments and products. Close collaboration with local commercial directors and departments to secure top-funnel marketing activities translated to sales. Fully responsible for marketing, communications, and branding strategy (development, implementation, and budget) and leading a 10+ team of specialists (campaign, content, branding, social media, marketing automation, performance marketing, SEO, analytics) based in Amsterdam and Zurich.
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Head Of Marketing And Communications SchweizEriks Oct 2017 - Feb 2020Utrecht, NlLeading the marketing team, defining strategy and executing to support business growth. Transforming the department from traditional advertisement to integrated marketing asindirect sales (new organisation structure, definition of roles and responsibilities, definition of workflows for integrated communication, close collaboration with sales and the whole commercial team).Collaborating closely with Eriks Digital (our digital hub) to further enhance digital marketing (E-Shop with over 120’000 products, SEA, Content Marketing, Social Media, Digital Campaigning, Marketing Automation). Deputy Commercial Director Switzerland.
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VorstandsmitgliedWe/Men Nov 2021 - PresentZürich, ChVolunteering for my heart's desire: equality. Together with other motivated people, we advocate for more women in public discourse and progressive discussions on how we can achieve an equal (working) world.
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External Communications ManagerSidel Sep 2015 - Jul 2017Octeville-Sur-Mer, Normandy, FrProvide outstanding communications for promotional programs across all channels, supporting the brand and its values globally. Provide communication leadership on Sidel equipment and services portfolio, anticipating and implementing business communication plans to support the strategic priorities of the Sidel Group. Create and implement integrated communication plans to support the strategy and achieve the business goals. -
Online Communication ManagerSidel May 2012 - Aug 2015Octeville-Sur-Mer, Normandy, FrPosition Online Communication as the most efficient and direct way to reach customers by developing the right strategy and defining the right channels and executing them. Responsible for building up, managing and monitoring Sidel’s digital media channels – website, eNewsletters and social media channels - at an international level. Collaborating closely with external and internal departments to secure integrated communication aligned with communication’s and organisation’s overall strategic objectives and vision. Budget responsibility for all digital media.
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Account ManagerKunde & Co Mar 2008 - Mar 2012Copenhagen, DkConsultancy of international clients in terms of integrated communication strategy – business and creative wise, brand and market positioning and concept development. Included qualitative and quantitative stakeholder surveys and competitor and target group analysis. Translation of business and analysis figures, as well as client objectives, into solid creative briefs. Overall full project and financial responsibility for both client and agency sides.
Fabienne Nielsen Skills
Fabienne Nielsen Education Details
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Cim | The Chartered Institute Of MarketingMarketing -
KaospilotCreative Leadership
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Lucerne University Of Applied Sciences And ArtsOnline Media And Campaign Management
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Lucerne University Of Applied Sciences And ArtsEconomics And Communication
Frequently Asked Questions about Fabienne Nielsen
What company does Fabienne Nielsen work for?
Fabienne Nielsen works for We/men
What is Fabienne Nielsen's role at the current company?
Fabienne Nielsen's current role is Vorstandsmitglied.
What is Fabienne Nielsen's email address?
Fabienne Nielsen's email address is fa****@****ewin.ch
What is Fabienne Nielsen's direct phone number?
Fabienne Nielsen's direct phone number is +414178*****
What schools did Fabienne Nielsen attend?
Fabienne Nielsen attended Cim | The Chartered Institute Of Marketing, Kaospilot, Lucerne University Of Applied Sciences And Arts, Lucerne University Of Applied Sciences And Arts.
What skills is Fabienne Nielsen known for?
Fabienne Nielsen has skills like Marketing Communications, Digital Marketing, Marketing Strategy, Online Communication, Integrated Marketing, Web Project Management, Corporate Branding, Digital Asset Management, Marketing Communication, Brand Development, Project Management, Sem.
Who are Fabienne Nielsen's colleagues?
Fabienne Nielsen's colleagues are Omer Bereket, Ahmad Hassan.
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