Fábio Luizari Artoni
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Fábio Luizari Artoni Email & Phone Number

International Business Strategist | Market Development Expert | General Manager | Marketing and Commercial Director at CALLAMARYS - FAMÍLIA TUPI
Location: São Paulo, São Paulo, Brazil 9 work roles 2 schools
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Role
International Business Strategist | Market Development Expert | General Manager | Marketing and Commercial Director
Location
São Paulo, São Paulo, Brazil

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Fábio Luizari Artoni is listed as International Business Strategist | Market Development Expert | General Manager | Marketing and Commercial Director at CALLAMARYS - FAMÍLIA TUPI, based in São Paulo, São Paulo, Brazil. AeroLeads shows a matched LinkedIn profile for Fábio Luizari Artoni.

Fábio Luizari Artoni previously worked as Diretor Comercial e de Marketing at Callamarys - Família Tupi and Strategic Business Advisor at Content4U. Fábio Luizari Artoni holds Graduação, Administração De Empresas from Fgv - Fundação Getulio Vargas.

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CALLAMARYS - FAMÍLIA TUPI

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About Fábio Luizari Artoni

With 20 years of marketing background I've being working very closely to business transformations, leading commercial and strategy teams in Brazil and Europe, working across various channels, categories, and companies such as Natura, Telefônica, and Oriflame in Sweden. Strong corporate career, progressing from analyst to Director in international roles, designing and implementing growth strategies in Brazil, the United States, Europe, and Asia across online channels, retail, and direct sales. As the Head of International Business at Natura, I lead the business transformation and brand building to expand one of the world's largest cosmetics companies.Recognized for strategic planning skills, branding, product innovation, negotiation, and hands-on management of multifunctional and multicultural teams, both on-site and remotely. I have a proven track record of developing iconic brands, delivering strong P&L results.

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CALLAMARYS - FAMÍLIA TUPI
Callamarys - Família Tupi
International Business Strategist | Market Development Expert | General Manager | Marketing and Commercial Director
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9 roles

Fábio Luizari Artoni work experience

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Diretor Comercial E De Marketing

Current

Ibaté, São Paulo, BR

Atuo liderando a estratégia e gestão da área comercial e na evolução do marketing de ativação como propulsor do crescimento acelerado da Callamarys, com as marcas Tupi, líder de mercado em sua a categoria, Calla cosméticos e Churrasqueadas.

Aug 2024 - Present

Strategic Business Advisor

Current
Content4U

International Business Advisor. Multicultural experience. Brazil specialist working with brand positioning, portfolio and channel mix and business plans to brazilian companies expanding internationally and with international business interested in brazilian market.

Jan 2024 - Present

Head Of Marketing Global Expansion

São Paulo, São Paulo, BR

  • Responsible for overall business and full P&L outsite Latin America including the US, France and Malaysia.
  • Full business acumen, Brand building, product portfolio, pricing, investment plan, channel mix and cross cultural team managementResponsible for brand building overseas (USA, Europe and Asia) including brand.
  • New market entry set-up – brand expansion roadmap. Full implementation plan, building decision algorithm, toolkits and playbooks for local marketeers. Definition of mass market communication guidelines and franchisee.
  • Management of marketing P&L for existing markets taking decisions on annual marketing plan, communication, product launches and media investment.
  • Medium- and long-term expansion plans: new markets business case, strategical planning with C Level approval.
  • Report to expansion Vice President.
Jan 2019 - Dec 2023

Global Marketing Director Fragrance

Schaffhausen, Schaffhausen, CH

Owner of Global Product fragrance category including strategic direction, Product pipeline, brands and comunication.

Jan 2017 - Dec 2018

Senior Brand Manager

São Paulo, São Paulo, BR

Globaly responsable for men's grooming and fine fragrance, including Brand strategy, product and pipeline management, global triple bottom line P&L and share.In the past, Global senior brand manager for baby, kids and young market (until aug'2014) and principal of innovation in fine fragrance's brands with development of new brands and product (until.

Aug 2009 - Jan 2017

Consulting Coord

Significa

Brand Strategy focused on cultural and social areas. Prime clients: Natura, Claro (Telmex), Fiat and Vale.

May 2008 - Jul 2009

Product Manager

Madrid, ES

B2C innovation pipeline and product management. Mass marketing sales campaigns, pricing and sales planning activities. Strategy project in On Demand business including consumer research design and analysis.

Mar 2004 - Apr 2008

Trade Marketing Intern

Cincinnati, Ohio, US

Paper products Trade Marketing internship, developing price control tools for diapers and Feminine care. Lead on 2 small accounts in São Paulo area.

Jan 2003 - Dec 2003

Business Consultant

Junior Publica-Fgv

Consultant for ONGs and projects on social area.

Aug 2000 - Dec 2002
2 education records

Fábio Luizari Artoni education

Graduação, Administração De Empresas

Fgv - Fundação Getulio Vargas

Master, Business Strategy

Universidade Presbiteriana Mackenzie
FAQ

Frequently asked questions about Fábio Luizari Artoni

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What company does Fábio Luizari Artoni work for?

Fábio Luizari Artoni works for CALLAMARYS - FAMÍLIA TUPI.

What is Fábio Luizari Artoni's role at CALLAMARYS - FAMÍLIA TUPI?

Fábio Luizari Artoni is listed as International Business Strategist | Market Development Expert | General Manager | Marketing and Commercial Director at CALLAMARYS - FAMÍLIA TUPI.

Where is Fábio Luizari Artoni based?

Fábio Luizari Artoni is based in São Paulo, São Paulo, Brazil while working with CALLAMARYS - FAMÍLIA TUPI.

What companies has Fábio Luizari Artoni worked for?

Fábio Luizari Artoni has worked for Callamarys - Família Tupi, Content4U, Natura, Oriflame Cosmetics, and Significa.

How can I contact Fábio Luizari Artoni?

You can use AeroLeads to view verified contact signals for Fábio Luizari Artoni at CALLAMARYS - FAMÍLIA TUPI, including work email, phone, and LinkedIn data when available.

What schools did Fábio Luizari Artoni attend?

Fábio Luizari Artoni holds Graduação, Administração De Empresas from Fgv - Fundação Getulio Vargas.

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