• Strategic and financial support to the sales force (Customer Director, National account, Field account); • Management and tracking of investment budgets in customers’ agreements for commercial promotional activities; • Development of the digital platform for customer profitability management (Syntonia Sales Tool).

• Development and implementation of the mobile app (Domo) to track daily sales vs monthly target for each salesman; • Collection of customer sales forecasts and management of sales target by customer / regional area.

• Sales baseline implementation, based on historical data including seasonal factors and commercial trends; • Analysis of promotional ROI considering market baseline and promotional peaks trend; pre and post analysis of promotional activities

• In charge of customers: Conad, Auchan, Pam, Drugstore and Discounter channels - Annual customer business plan, - Gross margin variance, - Profitability analysis (ROI) of promotional activities on customers (OPSO).

• Annual planning and monthly forecasting activities; • Tracking of actual results by specific scorecards and KPIs.

• Annual planning and monthly forecasting activities for Ice cream category;• Customer business plan for Ice cream division; • Corporate coordination for customer profitability and product profitability;• Customer Development and Category business partnering.

• Reporting and forecasting activities for customer profitability and category profitability; • Tracking of actual results by specific scorecards and KPIs; • Official customer and category reporting; • Euro Pricing Monitoring; • Training activities within the CD Finance dept.

• Annual panning and monthly forecasting activities for In Home and Out of Home channels; • Daily sales trend; • Weekly performance of category profitability; • Weekly trend of consumer price promotions by brand and products; • Control activities about the Sarbanes Oxley Act (Sarbox).

• Administrative support to the customers and the sales force; • Management of all the economic and contractual aspects about customer negotiation with Mass Market Retailers and related cost analysis and accounting records.

• Financial Reporting; • Accounts payable;• Agents commissions; • Warehouse management.