Even before University, I started my journey as a Project Manager with the objective of promoting the traditional commerce and the engagement between brands and the young costumers. This project was so successful that Moita's city council decided to sponsor the event for four editions (2005 until 2009).In 2007 I was a freshman at Escola Superior de Comunicação Social, in which I had the opportunity to improve my marketing and advertising know-how, but also the creative writing, project planning, strategy and 360º communication perspective skills. Three years later, I started my master degree, focused on the ecommerce industry and online behavior, that I completed in November 2012 with a final result of 19 points (out of 20).I've been working in advertising agencies since 2010 and in 2015 I founded MINT&CO, an integrated communication agency with different project all over Europe. After several presentations and seminars throughout the years, In 2017 I was invited by ESCS to teach Marketing Fundamentals to the Audiovisual and Multimedia students, something I'm really passionate about.