Fabrice Derrien Email & Phone Number

Paris Et Périphérie

Paris, Île-de-France, France

-Carrefour (2018-2020): Head of International (10 countries). Launch of the first global retail brand campaign (Act For Food). Starting January 2019, in charge of the France advertising campaigns and of the "Onsymet" Consumer Good Forum communication campaign launch (Branding/naming, shop events, media partnership)-Renault (2018): In charge of the Phase 5.

Saint Denis

In charge of major clients of the agency:-Kellog's: set up and development of a dedicated south europe unit for regional campaigns under the international strategy-Lindt: key in the change of agency role from an adaptation agency to a creative agency-Goodyear: local activation plan under the european strategy-Fiat: Launch of the Local Fiat brand new.

Head of Europe Brands/Car models including Formula 1. Strategic and campaigns developments (multilocal or international campaigns)In charge of two triennial contract negotiations with Renault's procurement

Levallois-Perret, Île-de-France, France

In charge of: -Buitoni fresh brands project from marketing partnership with Nestlé teams to communication-Glenfiddich and Grant's wishy campaigns development

Boulogne Billancourt

Responsible of:-Amora old and new seasonal brands refresh-SNCF Freight: B to B campaign launch under the brand transversal strategy-Ola (France telecom): B to C campaigns and activations-Elf: Launch of "Optane d'Elf" a brand new marketing positioning based an additived fuel-Ricqlès: Relaunch of the soft drink in FranceNew Business regular participation

Master In Science And Technology, Marketing Communication

350 Hours Intensive Courses / Half A Master, Digital Communication And Media/Multimedia

DIGITAL MARKETING AND COMMUNICATION STRATEGIES