Fabrizio Tamburrini work email
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Fabrizio Tamburrini personal email
Fabrizio has 25 years experiences primarily at IT and TELCO markets across all aspects of Sales Channel Engagement, Business Development and Marketing in the B2B and Consumer segments (product launches, lead management, demand generation, channel marketing, Indirect channel development, direct and digital marketing, marcomms, Press Release, event marketing).His last responsibility in a leading Mobile-Telco company was to lead the Italian and Spanish Marketing B2B channel focusing on Enterprise and SMB. Main objectives were to generate solutions and services sell out working closely with sales and product marketing teams and Business Development with main Partners. Drive Awareness and Pipeline creation with Digital and Lead Generation tactics focusing on IT and LOB Decision Makers of Medium-Large Enterprises.Moreover, He had the responsibility to lead the Marketing BU of the main Italian Carrier driving the Marketing strategy, Business Development and execution across all segments: Consumer and B2B. Main objectives were to increase devices and services sell-in and sell-out, market share/awareness, launch of products and solutions, driving relationship with the whole stakeholders (Sales, Marketing, Purchasing)In 2007 he became RIM Spoke person generating several press interviews. At the following link you could find a summary of press coverage: https://drive.google.com/open?id=0B5pET_lEaAw0bmhsUFhhTC05ZEk.Before joining the Mobile Telco Company Fabrizio had a great experience in the IT market as Marketing Manager, with the objective to generate Business opportunities for the whole Sales Force (Demand & Lead Generation, awareness) targeting IT and LOB decision makers.After years of this role Fabrizio has accumulated the experience to manage integrated marketing plans starting from intelligence and analysis, through digital activities, experiential and account based ones, closing the process with follow-up activities generating demand and increasing awareness.
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It Sales Consultant AccountTim Jun 2016 - Dec 2019Rome Area, ItalyIT Sales Consultant for Small Medium Business (SMB) focusing on Telecom Italia Cloud solutions oriented to increase business Productivity, Security and Connectivity:- Virtual servers, Data storage & Backup, Dematerialisation tools, video surveillance, satellite tracking, Digital invoice, PEC, Antivirus, Local Network perimeter security...Moreover:Focus on Telecom Italia Digital Marketing Cloud Solutions able to help small businesses and Entrepreneurs to build their multichannel Digital Trasformation strategy and tactics (Brand visibility and Identity; contacts and leads generation; loyalty program tools):- Building responsive websites, e-commerce, applications, social networking tools (FB, Twitter, Linkedin...). -
Senior Channel Marketing Manager ItalyBlackberry May 2006 - Mar 2016Rome Area, Italy• Responsibility for the Italian and Spanish Marketing B2B Channel focusing on Enterprise and Small Medium Business with the main objective to generate products and services sell-out working closely with sales and product marketing teams. • Drive Awareness and Pipeline creation with Digital and Lead Generation marketing activities focusing on the following Target: IT and Line of Business Decision Makers of Medium-Large Enterprises.Moreover:• Responsibility for the Marketing Business Unit of Telecom Italia with the objective to drive Sales & Marketing strategy and Business Development Managing according to Carrier and Customer needs. Planning and execution of tactics and field programs across all segments: Consumer/Trade, Business and Corporate.• Be responsible for building and managing relationships with key executives within the Carrier organization (Sales, Marketing, Purchasing, Product stakeholders) with the objective to increase devices and services sell-in and sell-out, mind-share, market share/awareness, development of new business opportunities etc, in regard to the complete BlackBerry portfolio within the mobile Operator• Responsible for the achievement of sales targets according to company’s KPI• Responsible for ROI, forecasting, budget planning and management, programs tracking and result measurement -
Marketing ManagerTibco Software Oct 2004 - May 2006• Creating and executing Lead Generation campaigns in support of the sales force for both Business Integration and Business Process Management product sets.• Managing TIBCO Italy positioning and local awareness.• Working closely with the Marketing Management team and country/regional sales management to execute marketing campaigns that are aligned to the needs of the local sales force and are appropriate to the local market conditions.• Implementation of TIBCO Corporate requirements and programs/events into the Italian market• Working with the EMEA corporate communications manager to support the effective public relations in the region: Media relations and Press Releases.• Coordinate joint product and vertical marketing with partners.• Engage with customers to recruit and manage them as reference customers working within the EMEA customer marketing: Case histories with the main TIBCO customers. • Creating and managing local contact database and campaign management system (Salesforce.com).• Managing TIBCO website contents and increasing its visibility• Provide reports on regional marketing communications budget and results.• Managing of the budget related to all the above-mentioned activities. -
Marketing SpecialistBea Systems Oct 2000 - Oct 2004among my main goals: BEA Italy positioning in the business and in the technical market; managing local awareness of the BEA brand through building and implementation of successful key marketing and communication activities; Create Lead Generation. Among my achievements: • Implementation of BEA Corporate requirements and programs/events into the Italian Market. • Localization of EMEA activities according to our specific market.• Planning and implementation of effective Marketing activities developed with the support of external telemarketing agencies. • Collaboration with Business Unit Managers to identify business oriented and technical prospects, and creation of a database used for Marketing and CRM activities. • Maintenance of a strong relationship with the Sales Team and Italian Management, in order to understand where the sales team is aiming, and what kind of value it is expecting.• Managing of Corporate Product Campaign for the main Vertical Markets: Banking, Telco, and Government.• Lead generation activities: Direct Mailing, Telemarketing, Vertical events and follow-up.• Increasing BEA Italy Website (http://www.bea.com) visibility.• Managing Website contents. • Creation and managing of the technical seminars: identification of contents, speakers, partners, and prospective audience, invitation process, briefing to agencies for the implementation, inter-company updating, and seminars’ de-briefing.• Creation and managing of the VIP events, in order to reinforce relationship with the decision makers of BEA prospects and customers.• Local News Letter sent to Customers periodically.• Customer Marketing Program: managing of Case Histories with the main BEA Customers. • Media relations and Press releases.• Managing of the Budget related to all the above-mentioned activities, with the task to raise the Purchase Orders on the People Soft program
Fabrizio Tamburrini Skills
Frequently Asked Questions about Fabrizio Tamburrini
What is Fabrizio Tamburrini's role at the current company?
Fabrizio Tamburrini's current role is Operator Sales Account Manager B2B Channel at Samsung Electronics Italia.
What is Fabrizio Tamburrini's email address?
Fabrizio Tamburrini's email address is ft****@****rim.com
What skills is Fabrizio Tamburrini known for?
Fabrizio Tamburrini has skills like Product Marketing, Demand Generation, Channel Marketing, Gtm Strategy, Marcomms, Business Development, Multi Channel Marketing, Enterprise Software, B2b, Segmentation, Marketing Strategy, Marketing Communications.
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