Fabrizio Tamburrini Email & Phone Number

Rome Area, Italy

IT Sales Consultant for Small Medium Business (SMB) focusing on Telecom Italia Cloud solutions oriented to increase business Productivity, Security and Connectivity:- Virtual servers, Data storage & Backup, Dematerialisation tools, video surveillance, satellite tracking, Digital invoice, PEC, Antivirus, Local Network perimeter security...Moreover:Focus on Telecom Italia Digital Marketing Cloud Solutions able to help small businesses and Entrepreneurs to build their multichannel Digital Trasformation strategy and tactics (Brand visibility and Identity; contacts and leads generation; loyalty program tools):- Building responsive websites, e-commerce, applications, social networking tools (FB, Twitter, Linkedin...).

Rome Area, Italy

• Responsibility for the Italian and Spanish Marketing B2B Channel focusing on Enterprise and Small Medium Business with the main objective to generate products and services sell-out working closely with sales and product marketing teams. • Drive Awareness and Pipeline creation with Digital and Lead Generation marketing activities focusing on the following Target: IT and Line of Business Decision Makers of Medium-Large Enterprises.Moreover:• Responsibility for the Marketing Business Unit of Telecom Italia with the objective to drive Sales & Marketing strategy and Business Development Managing according to Carrier and Customer needs. Planning and execution of tactics and field programs across all segments: Consumer/Trade, Business and Corporate.• Be responsible for building and managing relationships with key executives within the Carrier organization (Sales, Marketing, Purchasing, Product stakeholders) with the objective to increase devices and services sell-in and sell-out, mind-share, market share/awareness, development of new business opportunities etc, in regard to the complete BlackBerry portfolio within the mobile Operator• Responsible for the achievement of sales targets according to company’s KPI• Responsible for ROI, forecasting, budget planning and management, programs tracking and result measurement

• Creating and executing Lead Generation campaigns in support of the sales force for both Business Integration and Business Process Management product sets.• Managing TIBCO Italy positioning and local awareness.• Working closely with the Marketing Management team and country/regional sales management to execute marketing campaigns that are aligned to the needs of the local sales force and are appropriate to the local market conditions.• Implementation of TIBCO Corporate requirements and programs/events into the Italian market• Working with the EMEA corporate communications manager to support the effective public relations in the region: Media relations and Press Releases.• Coordinate joint product and vertical marketing with partners.• Engage with customers to recruit and manage them as reference customers working within the EMEA customer marketing: Case histories with the main TIBCO customers. • Creating and managing local contact database and campaign management system (Salesforce.com).• Managing TIBCO website contents and increasing its visibility• Provide reports on regional marketing communications budget and results.• Managing of the budget related to all the above-mentioned activities.

among my main goals: BEA Italy positioning in the business and in the technical market; managing local awareness of the BEA brand through building and implementation of successful key marketing and communication activities; Create Lead Generation. Among my achievements: • Implementation of BEA Corporate requirements and programs/events into the Italian Market. • Localization of EMEA activities according to our specific market.• Planning and implementation of effective Marketing activities developed with the support of external telemarketing agencies. • Collaboration with Business Unit Managers to identify business oriented and technical prospects, and creation of a database used for Marketing and CRM activities. • Maintenance of a strong relationship with the Sales Team and Italian Management, in order to understand where the sales team is aiming, and what kind of value it is expecting.• Managing of Corporate Product Campaign for the main Vertical Markets: Banking, Telco, and Government.• Lead generation activities: Direct Mailing, Telemarketing, Vertical events and follow-up.• Increasing BEA Italy Website (http://www.bea.com) visibility.• Managing Website contents. • Creation and managing of the technical seminars: identification of contents, speakers, partners, and prospective audience, invitation process, briefing to agencies for the implementation, inter-company updating, and seminars’ de-briefing.• Creation and managing of the VIP events, in order to reinforce relationship with the decision makers of BEA prospects and customers.• Local News Letter sent to Customers periodically.• Customer Marketing Program: managing of Case Histories with the main BEA Customers. • Media relations and Press releases.• Managing of the Budget related to all the above-mentioned activities, with the task to raise the Purchase Orders on the People Soft program