-Contributed to developing the landing page for our client ‘Yornio’, a company dedicated to DevOps and offering SaaS services as Salesforce and HubSpot partners.-Keyword research-Develop Google Ads campaigns to reach businesses (quality leads) optimizing it to its full potential, with a limited budget.-Segmentation, tag installation (with tag manager), conversion tracking in Analytics, proposal, and implementation of Microsoft clarity for web optimization, and G-clid extraction for offline conversions.-Developed a funnel strategy for Email Marketing, for re-engagement of leads after conversion, and its implementation was carried out by the brand manager.-Developed social media copy’s using sector-specific words.

Worked part-time on freelance contract for clients from Costa Rica (“Bizquick”) and Argentina (“Burnia digital agency”).Managed B2B Google, Meta, and LinkedIn ads campaigns.Managed “Apollo CRM” and created a funnel for Bizquick.Copywriting techniques for content writing (in Spanish and English). For Emails, social media, ads copys, and LinkedIn newsletters. Social Media strategy and content planning for different accounts based on User “pain points” and benchmarking.

-Copywriting techniques and scripting for influencer campaigns (in Spanish andEnglish)-Newsletter management using the "Mail up" platform.-Develop, optimization and reporting of Meta ads advertising.-Management of the business manager platform

-Develop a social media strategy based on target “pain points”.-Deliver content to the web repository.-Made a digital marketing strategy for website growth using CROtechniques.-User-centric vision for the plan, made an explanation of several tools needed, and planned an interview for a UX research.

-Keyword research for campaign-Market and competition research using different tools-Google and Meta ads campaign reporting and optimization-Developed “buyer persons”, “touchpoints” and strategies for theprospect client-Brainstorming for branding optimization and customer buyer journey