Dared to establish a new company within the toughest stage of the Lebanese economy, with a strong belief in making a positive change within the Lebanese private sector corporate landscape. Selected Results:• Created a network with professional enterprises, thus accomplishing horizontal integration and economy of scale.• Combined Engineering design, project management, business consultancy, & management services under one umbrella.• Participated in several missions in collaboration with USAID (US Agency for International Development).• Executed JV with Westford School of Management, a leading higher education & training agency in the region.• Executed an MOU with the Order of Engineers & Architects of North Lebanon thus providing engineers with MBA programs from leading UK universities.• Represented reputable UK universities in the field of management (University of Wolverhampton, Cardiff Metropolitan University, Bangor University, etc.).• Executed successful business projects with reputable NGOs and INGOs, such as USAID, Chemonics, Safadi Foundation, BIAT, Tripoli Entrepreneurs Club, etc...• Achieved Life Coaching Certification to enrich the offering.

Driven by passion of business strategy and growth, acquired the franchise in the region to help entrepreneurs grow their businesses to the next level. Selected Results:• Certified Business Coach status achievement in 2015.• Certified Executive Coach status achievement in 2022.• Conducted more than 40 workshops in KSA, UAE, and Lebanon.• Assisted many business owners in growing their businesses efficiently with a bottom line profit increase of 61%.• Participated in creating awareness within the business communities about correct business practices.• Worked with SMEs in Lebanon on business restructuring and growth through NGO funding (USAID, etc…)

Mentoring students through the entrepreneurial venture development journey.Coaches future leaders on critical thinking methodologies and applications.Exposes students to international business concepts and implications.Prepares students to become future business leaders.

Firmly decided to be part of a reputable engineering firm in Lebanon in 2011, where further improvements can be carried out to acquire higher market share.Selected Results:• Assisted in creating a systematic approach to the organization’s systems and processes.• Drove employees to embrace the vision of the company in terms of targets & practice, creating a alignment.• Coached the mid-level management into carrying out work in a professional and organized pattern.• Worked on ISO 9001:2015, ISO 45001:2018, & ISO 14001:2018 achievement. • Achieved & Successfully completed Major Rehab Projects through NGOs such as UNICEF, UNDP, etc…• Represented Clients in Iconic Construction Projects

Braved to start up and launch a new engineering general contracting company, in Dubai, that succeeded in penetrating the market in record time. Goals included company establishment, authority compliance, full team formation, training & alignment, vision and mission communication, leverage through ERP & accounting system introduction, corporate branding, procedure setting for all departments, pricing strategy setting, cost control, strategic alliance execution to strengthen market positioning, and achievement of ISO 9001:2015. Selected Results:• Surpassed competition by creating an engineering corporate image that serves quality and refined service seeking clients & consultants, and successfully executed projects worth $8M within 3 years.• 360 degrees formation within 3 months in 2015.• Saved more than 60% payroll by automating routine work through ERP implementation and training.• Ensured an ISO 9001:2015 Certified autonomous mechanism for operation, so the work flows with minimum intervention in routine tasks, so that decision makers optimize time utilization.

Actively participates in educating and coaching professionals in preparation for their future leadership roles. Has taught more than 100 professionals from different backgrounds and guided them towards success.

Instrumental in improving financial and operational performance for company that has become the fastest growing, general contractor and pre-engineered building systems &components manufacturer in United Arab Emirates, thriving not only in the United Arab Emirates market but also in the Middle East. Challenged to ensure strong planning and control of the operation’s fast expansion as it increased nearly 7-fold from $90M to $400M in 2008, and recover from the economic crises and sustain with minimal losses through orchestrating a restructuring in addition to planned strategies to increase turnover. Despite economic downtrends, produced strong financial and operational outcomes: grew turnover 450% during 2006-08, reduced overhead 50%, revitalized sales with 60% increase in 2011, improved project management productivity as reflected by overhead expense reduction from 15% to 7% of total expenses; saved $3M in 2008; achieved strategic resource efficiency; and secured multimillion-dollar major projects including US$40M MASAR Printing project in 2007, $280M Tijara Town Project in 2008, and $31M Abu Dhabi Office Tower Project in 2010.Key activities included assessing and designing schemes for improving organizational performance, planning effective anti-crisis measures; reorganizing internal department organization and communication schemes; creating and communicating a new vision and strategy, executing changes to HRM to enhance value of intangible corporate assets to improve performance through realization; implementing systematic project management approach and new production upgrades; introducing new procurement measures to combat hiking prices (including fix-price deals with major suppliers); and traveling to other Gulf countries and strengthening business relationships.

Exponentially raised revenues and profits in less than 5 years; enhanced company’s profile; grew turnover 600%; surpassed established competitors; captured repeated clients for material supply and turnkey projects; increased individual contract values from $1.5M to $13M during 2003-06; increased turnover contribution of contracting activities from 30% to 80% in 5 years; and achieved 100% ISO conformity as per external audit results. Key initiatives that produced strong financial, operational, and client win results included: empowering, inspiring, and motivating teams to take initiative in a highly centralized structure; new product introductions (leading to orders of $6M annually via deal with regional company for allocation of special production line for their profile); developing and expanding sales team from 4 to 15 people and introducing a client-oriented sales approach; aggressive marketing and technical support activities; streamlining contract execution (enabling execution of mega-projects); and enforcing strict application of ISO procedures, which led to better output and increase in customer satisfaction.

Played a key role in accelerating growth for the company during challenging period associated with political/economic uncertainties surrounding Lebanon during this timeframe. As client representative, skillfully managed 5 simultaneous building projects with values exceeding $3M. Established 100% controlled financial accounts system by implementing tight procedures of inter-company transaction and reporting system with emphasis on records side. Achieved healthy bottom-line and received the “Innovative Ideas Award” by implementing rental activity of idle construction tools. Enhanced staff performance by building strong relationships with Zamil Steel and Canam Asia to provide professional training programs. Signed supply deals worth $7M between 2000-03 through ongoing efforts in securing agencies for major regional suppliers. Expanded on the company’s activities to cover all regions in Lebanon, in addition to executing pre-engineered deals in the Middle East & Gulf Region that enormously upgraded the company’s stand in the market (Mechanique Project – Lebanon; $6.25M Sari Mall Project – Jeddah – KSA. Increased general construction size of projects to reach $600K per project for Sukomi in 2003. Achieved record execution duration of 15,000 m2 installation of steel buildings within less than 3 months with workforce of only 25 laborers. Served as Project Manager (1998-2000) and Site/Estimation Engineer (1997-1998) during early career with the company. Supervised 95 employees.

Previous Experience with OTEC: Project Manager (1998-2000); Site & Estimation Engineer (1997-1998).