• Implemented upselling techniques, resulting in a 13% increase in average transaction value.• Collaborated with the cluster managers to develop and execute strategies for driving sales growth.• Achieved consistent sales targets, exceeding monthly goals by 15% on average.• Participated in team meetings, sharing insights and suggestions for improving sales strategies and customer service.• Provided on-the-job training and guidance to new sales team members, contributing to their smooth integration into the company.• Prepared sales reports and contributed to data analysis, identifying trends and opportunities for improvement.• Assisted in coordinating promotional events and campaigns for Shell V-power in the month of March, ensuring smooth execution and increased customer engagement.Key Achievements• Achieved TLAG target for Q1 and Q2. Achieved Q3 target within a span of the first month of that quarter, making us the top achievers in the cluster.• Increased Shell Go+ app signups from 11% in Q1 to 23.6% by the end of Q3 exceeding the target by 3.2% by the end of Q3.

1. Boost brand awareness and generate leads while managing internal and external marketing campaigns and programs.2. Analyze marketing campaigns using key metrics and performance indicators.3. Reduce marketing costs by streamlining marketing roles, leveraging communications materials, monitoring budgets, and developing the protocol.4. Grow new business connections by strategically networking with industry experts.5. Devise and deploy online marketing plans with effective SEO, social media, and viral video campaign strategies.6. Strategize and monitor Bid strategy in Google Ads which resulted in a CTR increase of 11% in the first quarter.7. Established a product development team to create and maintain new trends in the market.8. Develop marketing content such as digital platform groups, and promotional materials for multi-channel marketing.

1. Researched industry and marketplace trends to develop marketing solutions and enhance business operations.2. Planned new product launch and release while managing cross-functional implementation of the plan.3. Increased Brake Fluid's brand awareness and conversion rate by developing new packaging and marketing materials by 65% in the first year of its launch and optimizing target audience reach through Facebook groups and Facebook ads.4. Created product positioning and messaging to differentiate products in the market and expand visibility.5. Managed workflow of staff, coordination of documents, and creative material distribution.6. Communicated value and position to the sales team and developed salesforce software to support the selling process and customer retention.7. Developed and implemented strategies to optimize product performance across all phases of the product lifecycle, from launch to distribution.

1. Identified and developed new business opportunities within the account.2. Tracked and reported marketing campaign performance monthly to help with optimizing current and future plans.3. Created and deployed social media content, engaged with target audiences and boosted reach with strategic ad placements.4. Utilized effective digital marketing methods to increase sales by 40% within 6 months.5. Implemented new strategies to improve click-through rates and conversion.6. Evaluated market trends to stay current on consumer and competitor changes.7. Developed location targeted client ads for use on Facebook, achieving average of 10K users per ad.8. Created customized marketing materials like brochures etc. to increase product awareness.

1. Assisted marketing coordinators and graphic designers with copywriting and proofing.2. Helped with planning and hosting of marketing events.3. Created engaging content for Facebook and Google ads which helped in increasing customer queries by 70% in first quarter.4. Prepared weekly updates and reports to track growth and success rates of marketing campaigns.5. Performed market analysis and researched latest trends.6. Performed search engine optimization to maximize efforts in creating brand awareness.7. Coordinated with internal business divisions, agency partners and local vendors to guarantee on time, cost-effective delivery of all marketing communications materials

1. Produced Excel spreadsheets and updates on weekly basis.2. Make regular visits at two PSO owned stations at 3 Talwar, Clifton and Phase 2, Ext. DHA, to check customer demand and check product availability.3. Managed online presence of PSO Customer Care Day’14 and was part of sales team during entire activity.4. Assisted sales team in activities to increase sales of PSO lubricants on Care Day'14.5. Collaborated with team for digital marketing activities to boost sales.

- Gaining a strong knowledge of past Alumni- Developing and managing Alumni programs for interaction with the current students.