Faina Murashko Email & Phone Number

Minsk, By

Minsk, By

Minsk, Belarus

Project (Startup) - C2C platform in RealTechResults• increased retention rates by 7 percent over the quarter• increased the average number of visits per user by 30%• conducted >50 user interviews, which helped to implement 10+ new features to the site• integrated tools for collecting user feedback• systematized the collection and analysis of indicators for business and behavioral metrics• conducted >100 Scrum rituals with the teamSkills• Job story • MVP • A/B testing • Prototyping • UX • Backlog prioritization (ICE, RICE) • RoadMap • CJM • CustDev • Data analytic • Unit economics • Agile/Scrum

Grodno, Belarus

Project - B2C brand online storeResults• developed and run a cross-marketing campaign (+5% to the orders turnover during the campaign)• updated and built new communications between the company and customers on the Internet (email marketing)• analyzed the market and competitors• analyzed site metrics (GA, Yandex. Metric)• conducted A/B tests on the Mindbox marketing automation platformSkills• Web-analytics • A/B testing • Email marketing • Prototyping • Marketing campaigns

Grodno, Belarus

• analyzed various financial instruments (stocks, bonds, letters of credit)• calculated, analyzed and visualized financial indicator• worked with leasing, investment contracts, including international ones

Belarus

• created company presentations for b2b sector and potential clients• site managemen• marketing strategy development