International Trade Financing & Project Financing

Addition of new clientsRetention & development of relations with existing clientsDeveloped 224 new leads despite of COVID-19 scenario

Developed proper sales and marketing departmentDesigned the business strategies, marketing Collateral and toolsDeployed sales teamEngaged the team in focused and target oriented salesDeveloped business and improved P & L.

Sales & Marketing Management of the company's assigned business unitSuccessfully completed the deployment of sales team Highest average monthly sales over the last 7 yearsDouble digit growth on 6/8 brands

Product Marketing Management:Complete product marketing plans (campaigns) for new & existing products.Designing of detailing aids, posters & other promotional material.Development of training material & training of sales teams for assigned products.Formal launch of marketing campaigns for the new products and existing productsOver all Training Management:Initial training on Anatomy , Physiology, Disease Concepts, Product Profiles & Competitors’ for the newly inducted Sales Promotion Officers (Medical Representatives) & Regional / Sales Manager(s)Train the newly promoted Regional Manager(s) on sales management Training need assessments of the sales team on regular basis & development of training material as per the specific need identifiedSelling Skills Training to the sales teamTrain the Regional / Sales Manager on how to evaluate the performance of their sales teamTrain the Regional /Sales Managers on qualitative & quantitative reportingField Related Training Responsibilities: Double Calls/Joint Call (Planning, Evaluation, Coaching) exercise with the Regional / Sales Manager(s)Practical implementation of How to use call steps? During field visit with the Sales Promotion Officers On the job training of the sale team on How to discover buying motives of the customer?Coaching the sales team on how to navigate a sales call in a desired and predetermined direction?Customers Response Handling like Misunderstanding, Skepticism etc. with most sophisticated techniques special handling to price conscious customers.

New products selection Development of marketing plans & strategies for new & existing productsDevelopment of training material for sales teamTraining need assessment & to conduct trainings for sales team Assessment & evaluation criteria for sales & marketing teamDevelopment of incentive schemes for sales team

Development of marketing plans & strategies for existing productsDevelopment of training material for sales teamTraining of sales teamDevelopment of incentive schemes for sales team

Budget PlanningDevelopment of Deployment PlanRecruitment & Selection of Sales TeamOn job Training & Development of Sales TeamDevelopment of the Distribution NetworkAchievement of Budgets through the Sales TeamAssessment, Evaluation, Monitoring, Coaching of Sales TeamKey Account/Customer Development, Management & Retention

Achievement of Sales BudgetsKey Account/Customer Development, Management & Retention

To assist the Product Manager in the followings:Complete product marketing plans (campaigns) for new & existing products.Designing of detailing aids, posters & other promotional material.Development of training material & training of sales teams for assigned products.Formal launch of marketing campaigns for the new products and existing products.

Achievement of Sales BudgetsKey Account/Customer Development, Management & Retention