Pioneered a niche jewelry sub-sector, establishing Water ATL as a market leader in customizable tooth accessories, driving exponential growth.Evolved the brand through multiple rebranding phases, ultimately adopting the Water ATL name for its simplicity and distinct identity.Began operations by selling gold and silver chains and bracelets directly to customers via social media, facilitating in-person transactions for secure client interactions.Identified and seized an opportunity in the grillz/tooth accessories market, leading to a shift in product offerings focused on individual tooth pieces, a highly sought-after trend.Developed the first Water ATL website in December 2023, iterating through platforms like Wix, Squarespace, and ultimately selecting Shopify for robust e-commerce functionality.Utilized a broad tech stack (JavaScript, PHP, HTML, CSS, ReactJS, Redux, NodeJS, Figma, MySQL, NoSQL, Firebase Auth, Prisma, Cloudflare) to build a scalable, user-friendly online storefront with fast load speeds and advanced security.Opened a high-end physical showroom in Buckhead’s Pinnacle Financial Building, providing customers with an elevated jewelry-buying experience and personalized design consultations.Expanded online purchasing options, including innovative payment methods like Klarna, Affirm, CashApp, Stripe, and Valor Pay, offering flexibility with zero-interest payment plans, enhancing accessibility across demographics.Leveraged advanced SEO and aggressive ad campaigns across Meta, TikTok, Google Ads, and strategic keyword optimization to compete with industry giants, achieving over 100,000 monthly site visits.Consistently met and exceeded a $3,000 daily advertising budget, with frequent billing thresholds doubling per day, securing exclusive Chase Private Client status through JPMorgan Chase due to high transaction volumes and revenue flow.

Built Vintella Digital Marketing from the ground up to provide innovative digital marketing services tailored to real estate agents, focusing on property photography, online listings, and targeted ad campaigns.Successfully developed a small but engaged clientele through persistent cold calling, lead generation, and outreach in both residential and commercial real estate sectors.Expanded service offerings and clientele by hiring and managing a remote virtual assistant to generate leads across diverse sectors, including dental offices, dermatology, cosmetology, e-commerce, fitness & wellness centers, real estate in GA, and SaaS companies in the USA, Europe, and Asia.Streamlined lead qualification process using cold-to-warm lead conversion strategies, optimizing outreach efforts and maximizing client acquisition.Designed and maintained Vintella’s website using HTML, CSS, JavaScript, and PHP for lead capture, supported by Figma and Canva for visual content creation.Leveraged advertising platforms such as Meta Ads and TikTok Ads to drive customer acquisition; utilized GoHighLevel for CRM and lead nurturing.Technology stack: Microsoft Excel (lead management), Microsoft Word (document creation), JavaScript, HTML, CSS, PHP (web development), Figma, Canva, GoHighLevel, Meta Ads, TikTok Ads.

Interactions with doctors/nurses to help identify patients and directly transport the persons across the hospital.

Internship aid of the assistant to the director at Mo Cali Productions where I helped set up production for music videos involving prop management, and communicating with directors and actors