Fajar Kurnia Email & Phone Number

Singapore

Southeast Asia

Southeast Asia

• Extending GOODSTUPH Thailand's presence into Indonesia, The Philippines and Malaysia; forming a micro-network under one management and one P&L.• Digital Agency of the Year and 4th Creative Agency of the Year - Citra Pariwara 2023

Bangkok City, Thailand

• Setting up GOODSTUPH Thailand and building her culture and business from the ground up.• Growing and leading a multi-disciplinary team of creatives, designers and strategists to create the best work of our lives.• Expanding company’s presence beyond Thailand. Under Good People Network, we now have teams in Indonesia, The Philippines, Malaysia and Singapore, under one leadership from Bangkok. • Managing companies' growth, profitability & sustainability. • Client partners include Netflix, HP, Riot Games & LINE Webtoon.• Citra Pariwara 2022 Digital Agency Jury. • Awards highlights: Clios - 2 Silver, 1 Bronze | Creative Circle Awards - 2 Gold, 3 Silver, 8 Bronze,Best of Category | Campaign AOTY - SEA Specialist Agency - Gold, Thailand Independent Agency - Bronze, Indonesia Independent Agency - Bronze | Adman Awards - 2 Silver, 7 Bronze | D&AD, The One Show, SpikesAsia - Finalist | Citra Pariwara - 2 Gold, 5 Silver, 26 Bronze, Digital Agency of the Year 2021, 5th Creative Agency of the Year 2022.

Singapore

• Structured a group of multi-disciplinary creatives with social, tech and advertising capabilities all under one single department.• Led the department on local, regional and global clients including Audi, McDonald's, Samsung, Singapore Health Promotion Board, Nestlé (Maggi, Nescafé), Citibank, AXA and some P&G projects.• ECD for McDonald's business, led teams across different agencies and disciplines within the Groupe. • Persuaded some of the best creative talents in the region to join us.• Worked closely with senior management across the Publicis Groupe of agencies to create a culture driven to change.• SpikesAsia 2018 Digital, Mobile & Digital Craft Jury.

Singapore

• Regional creative lead on Head & Shoulders (China, SEA & IMEA) & agoda, managing teams in Singapore, Hong Kong & Dubai.• Produced campaigns with celebrities including Sandara Park (KR), Ranveer Singh (IN), Jolin Tsai (TWN), Mario Maurer (TH) and Ni Ni (CN).• Created H&S's most successful Chinese New Year campaign to date for China.• Pitched and won agoda account, created brand's first platform idea and rolled out 3 successful campaigns for the region.• Created some of the most awarded print campaigns in Singapore, winning multiple Golds at Cannes and Pencil at D&AD.• Citra Pariwara 2016 Jury.

Thailand

• Creative lead on key regional Unilever accounts including Wall's Cornetto, Rexona, Pepsodent/Signal & TRESemmé. • Was an integral part of the MullenLowe's digital offering- OPEN, helping conceptualise and execute digital campaigns for their biggest brands- Heineken & Mercedes-Benz.• Worked with celebrities like Mariana Renata (ID) and May Pitchanart (TH).

Greater Jakarta Area, Indonesia

• Key new business driver for what was then a newly formed agency. Businesses won: Levi's, Carl's Jr. & Mulia Group.• Led and optimised teams on clients like BNI, Axiata XL, Astra International & Omron.• In the first year, iris Worldwide was the 5th most awarded agency in Indonesia.• In the second year, won a total of 18 metals including 2 Grand Prix. We became the first agency to be the awarded both Creative and Digital Agency of the Year at the Indonesian ad award show, Citra Pariwara.• Won the agency's first ever Lion at Cannes.

Thailand

• Worked primarily on Unilever Wall's & Pepsodent to produce best-in-class integrated campaign toolkits for ASEAN and India.• Worked with celebrities like Shah Rukh Khan (IN) and Irgy Fahrezy (ID) on Pepsodent campaigns.• Produced over 15 films that were focused on food craft. • Won and executed the idea for the United Nations 'Human Rights Day' competition. Was personally invited to the Human Rights Day forum by Navi Pillay, then High Commissioner for Human Rights.

• Joined a super talented department that won second runner up Agency of the Year at CannesLions 2007.• Worked on a diverse range of big and small brands including DBS, Yahoo!, Direct Asia, Huggies, SOYJOY, Raffles City, Tamiya, GE Money, Health Promotion Board and Faber Castell.• Worked on the pitch-winning idea to help Ogilvy retain the Health Promotion Board account.• Won D&AD Yellow Pencil, among other awards at One Show, Clio and Spikes, in the first 2 years of working.

Bachelor Of Arts - Ba, Design

Graphic Design (Major In Advertising) - Curtin University Programme, Advertising, Cgpa: 3.9 Out Of 4

Advertising, Marketing Strategy, Idea Generation And Copywriting.

Science

Activities and Societies: Canilens (photography club), Canisius College Choir, Boy Scouts.