Data driven inbound marketing via a rich editorial calendar comprising blogs, video, guides & infographicsBest practice social media & community management for a wide variety of clients across a host of latest tools using up to the minute techniquesIn-depth knowledge of Facebook, Twitter, Instagram, Linkedin & You Tube.On message campaigns driving consistent traffic and qualified leads to clients platformsTraining of staff on using social media tools and techniquesDesign… Show more Data driven inbound marketing via a rich editorial calendar comprising blogs, video, guides & infographicsBest practice social media & community management for a wide variety of clients across a host of latest tools using up to the minute techniquesIn-depth knowledge of Facebook, Twitter, Instagram, Linkedin & You Tube.On message campaigns driving consistent traffic and qualified leads to clients platformsTraining of staff on using social media tools and techniquesDesign, create, execute and measure email campaigns using Mail Chimp & Constant ContactAbility to develop a solid SEO strategy from scratch implementing on-page best practice with the latest off -page techniquesManage Google Adwords campaigns for a host of household names such as Independent News & Media, Irish Times & Joe Duffy Motor Group.Laser focus on CPC/CTR/CPA and optimum ROI for clientsDesigning GiF's,social posts, video editing and infographics optimised for searchMeasurement against KPI's and regular reporting using suite of industry best practice toolsWordpress, Hootsuite, Tweetdeck, Buffer, Dlvr.it, Raven Tools, Adobe Photoshop, Google Analytics, Google Webmaster Tools, Google Adwords, Authority Labs and knowledge of HTML. Show less

Conceive, write, edit & publish engaging online content such as blog posts, news stories, social media posts, infographics and video contentManage all aspects of direct marketing campaigns from conception, data analysis, creative, budgets, execution and reportingEnsure all content conforms with Amnesty editorial guidelines and is on messageAnalysis of results and measurement against KPI’sPlan, manage & monitor budgets against expenditure & targetsManage external suppliers… Show more Conceive, write, edit & publish engaging online content such as blog posts, news stories, social media posts, infographics and video contentManage all aspects of direct marketing campaigns from conception, data analysis, creative, budgets, execution and reportingEnsure all content conforms with Amnesty editorial guidelines and is on messageAnalysis of results and measurement against KPI’sPlan, manage & monitor budgets against expenditure & targetsManage external suppliers such as printers, creative & digital agenciesWork in conjunction with the campaigns team to identify and reach the correct audienceProject manage retention, development and engagement projects for donors involving tax efficient campaigns, magazine mailings, online campaigns, direct mail appeals & donor care activity.Work closely with data to identify good prospects for appeals, segmentation and ask/prompt strategyWork with Fundraising department to review and make recommendations on all aspects of donor care and communications, including the fundraising presence on the websiteRepresent the fundraising team on the web team, and in consultation with Management, to maximise any opportunities for fundraising in terms of new website developmentsLead online fundraising efforts across all platforms including website, email marketing, social media, google adwords and SEM/SEO.Design and lead all aspects of digital campaigns from conception through to conversion and analysis. Responsible for all creative, technical, budgetary and design inputs with an innovative approach to donor development. Show less

Manage fundraising events in support of Amnesty such as:Al Porter & Friends - Do It For AmnestyA comedy gala MC'd by Al Porter along with a host of household names in support of Amnesty International. Give a Home - A Global Day of Gigs 300 gigs in 60 countries over one day, all in support of refugee rights. A series of intimate, invite only gigs which featured artists such as Hozier, Wyvern Lingo and Lisa Hannigan.

Community Manager for DFDS social media channels including Facebook, Twitter, Instagram & You TubeBuild & manage e-mail marketing programs driving qualified traffic Content producer for DFDS blog and weekly e-zine including blog posts on a wide range of topicsEditing other writers contentOptimising content for search engines & lead generationUsing analytics and data to optimise content strategiesOrganised & comfortable working independently or managing projects with many… Show more Community Manager for DFDS social media channels including Facebook, Twitter, Instagram & You TubeBuild & manage e-mail marketing programs driving qualified traffic Content producer for DFDS blog and weekly e-zine including blog posts on a wide range of topicsEditing other writers contentOptimising content for search engines & lead generationUsing analytics and data to optimise content strategiesOrganised & comfortable working independently or managing projects with many moving parts Show less

Developing writing & updating content for websiteMaintaining social media accountsDesigning brand & multimedia materialsDrafting, editing and distributing materials for the press, for Parliament and for civil servants as well as fielding enquiries from journalists & service usersMarketing & communicating fundraising eventsMaintaining library system for press cuttings & reports

On Air Presenter on the Strawberry Alarm Clock Breakfast Show & Afternoon ShowSketch Writing for the Strawberry Alarm ClockCopywriter for clients radio AdsWriting Jingles & Promos for various radio showsResearcher on The Adrian Kennedy ShowTeam Lead of the FM104 Beetle Bugs Marketing & Promotions TeamBreakfast Show Traffic & Travel updates live on air