• Managed end-to-end recruitment cycle and executed successful employer branding programs• Produced monthly and annual HR analytics reports for management review• Facilitated talent development activities by designing and directing training programs• Self taught Chartered Financial Analyst level 1 materials and passed exam in the global top 10%

• Collaborated with TA stakeholders to design TA strategies that met specific business needs• Authored and gave numerous campus talks; designed and sourced promotional materials• Designed and led company tours for thousands of interested students and potential candidates• Organised nationwide roadshows to successfully recruit 800+ interns for resort’s grand opening• Developed and maintained long-lasting relationships with the leaders of partner schools• Incorporated company’s training materials into many partner schools’ teaching materials• Led team of 5 to expand resort’s college network by 50+ through various forms of collaborations• Developed school ambassador program to attract talents from grass-roots level• Designed and implemented social media operations for recruitment and employer branding• Conducted data-driven recruitment analytics and reported seasonally to HR director

• Liaised between CEO/business units/business partners to improve organisational efficiency• Collaborated with hiring managers to design TA strategies that align with company’s objectives• Developed and executed employer branding strategies to enhance company reputation• Organised hiring events and attended job fairs to boost company’s sales force• Collaborated with the HR team to develop effective orientation programs for new hires• Developed referral programs and training programs to enhance talent quality and engagement

• Analysed client’s competitors and identified acquisition targets in the digital marketing field• Co-authored the industry white paper on Chinese marketing communications and the final deck