Fang-Ling Lien Email & Phone Number

Melville, New York

She works with IMG’s account team, research and finance teams as well as our Google and Bing certified search engine marketing experts. She implements and monitors integrated media marketing initiatives that deliver ROI for IMG clients.Fang-Ling’s experience includes working across key industries and accounts including CPG, retail, luxury, jewelry and fashion. At IMG, she reviews integrated campaign targets and goals, implementing needed optimizations with the tech team, based on insightful analysis, daily performance metrics, media trends and consumer behavior.Fang-Ling collaborates with IMG team members in planning, research, finance. She also works closely with IMG management, including tech and ops campaign managers throughout entire programs detailing optimization recommendations based on campaign performance metrics, to ensure reaching important client campaign goals such as key performance indicators, accurate metrics and reporting.

Keelung City, Taiwan

•Executed existing and new campaigns using traditional and digital marketing, resulting in 30% of clients coming in through the channel of email marketing and increased sales volume by 40% in total.•Presented analysis reports in daily basis by conducting research on competitor analysis and collaborated with sales team to issue proposals.

Greater New York City Area

•Consistently achieved top 10% sales associate by transaction volume in the overall company.•Developed personal clientele through effective use of sales skills, proactive client outreach, and use of client book.•Provided exemplary customer experience focused services in effectively resolved customer issues through understanding, reasoning and consideration.

Greater New York City Area

•Supported Ecommerce department with quick online orders processing.•Contributed suggestions for Ecommerce by analyzing competitors and presenting reports as the result of improving shipping service.•Maintained an active awareness of the merchandise availability and classification in the store.•Assisted customers with inventory checking, merchandise supply and courier services.

Keelung City, Taiwan

•Worked closely with a team of other professionals such as building service engineers, construction managers, and architectural technologists. •Applied for planning permission and advice from governmental new build and legal departments. •Adapted plans according to circumstances and resolving any related problems that may arise during construction.

Master Of Science (M.S.), Integrated Marketing

Major in Integrated Marketing - concentrating in Marketing Analytics.

Bachelor Of Science In Human And Consumer Sciences Education, Retail Merchandising And Fashion Product Development

Activities and Societies: Taiwanese Students Association