Fanny Mooijekind Email and Phone Number
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SUMMARY OF QUALIFICATIONS• Over of 20 years successful experience in Digital marketing , Ecommerce and marketing communications, online advertising and client management • A high-energy achiever in digital strategy• Renowned for my sense of objectivity and always take the customer point of view while focusing on positive results •A passionate and strategic digital marketing "doer" with proven track of building brands online, strengthening consumer loyalty and maximizing return on investment. RECOGNIZED COMPETENCIESStrategic focus. Leadership. Data and customer insights driven. Accountable and committed to deliverables and team members. Assuming ownership of key decisions and process. Highly oriented towards customer needs and financial results. Recognized expertise, strategic planning and passionate to digital channels. Analytical and creative mind; flexible in adapting to new situations. SPECIALITIESWeb marketing - emails, advertising campaigns, SEM, choosing the right Ecommerce platform for the customer needs, developing the beat team for your Ecommerce and digital marketing needs, promotional micro sites development, site search engine optimizations (SEO), Traditional marketing - direct marketing, database marketing.
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Head Of Marketing And EcommerceDuprayMontreal, Qc, Ca
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General Manager - Montreal OfficeDac Aug 2022 - PresentToronto, Ontario, Ca -
Marketing, Ecommerce And Digital Marketing ExecutiveConsultant Nov 2018 - PresentCaPasionned and high energy, I still curved time to support the growth of Canadian retailers in their e-commerce operations and strategy while focusing on maximizing their operation ratio with their online and in-store revenue. From e-commerce platform's choice to email marketing strategy or online media support and social media, I cover all aspects with them at their pace while. Also designing the best operation team structure to accommodate their growing needs and lack of resources.CIENTS:- Aquam/Alltides- Stokes- Tristan- -
Director, Omnichannel Experience And EcommercePelican International Dec 2020 - Jul 2022Laval, Quebec, Ca -
Marketing LeadThinkmax Consulting Inc. Aug 2019 - Nov 2020Montreal, Qc, Ca● Implemented an acquisition lead program with earned, owned and bought media● Proceed to a global rebranding with well known Canadian agency● Created a new website with new branding and content structure (launch in May 2020)● Guided marketing strategies with partners and collaborators● Implemented a marketing roadmap for employees and inter-departments to follow (Hr and Sales) -
Vp Marketing & Ecommerce ConsultantChlorophylle Nov 2018 - Apr 2019Chicoutimi, Québec, Ca● Operationalize the company's marketing (traditional anddigital) to support their 16 stores● Responsible for the growth of the online store: Achieved a growth of 70% ● Implementation of a short, medium and long-term customer acquisition strategy● Creation and modernization of an ambassador program for the brand● Management of 3 employees and 3 freelancers - develop a personal career path for each employee● Improvement of merchandising processes, SEO, and implementation of efficient commercialisation processes upon the arrival of the product to their push into the stores. -
Ecommerce And Omnichannel Strategy ConsultantAscendis Consulting Jan 2016 - Nov 2018Montreal, Qc, CaLead a team of specialists who remotely manage a full E-commerce and digital team for the growth of some smaller Canadian retailers.▪ Delivered different mandates to help Canadian retailers build stronger brands and businesses online and in-store with a review of their operational team, their processes and technologies.▪ Rudsak:- Managed their E-commerce department and digital marketing teams- Assisted them in an Online Media Agency RFP and with the implementation of the Magento2.0 platform▪ David’s Tea: a two-year mandate where I assumed the interim role of E-Commerce Director whileevaluating the team, processes and technologies used for the growth of the business.- Resulting in a Salesfores e-commerce platform implementation- Re-evaluation of their ESP provider- Reviewing internal processes for Ecommerce and marketing tactics- Implementation of media digital strategy based on their customer data, as well as creating SEO guidelines and analytical reports on sales and merchandising product trends.Other clients such as APP Group (Mackage and Soy & Kyo), Stokes, Psycho Bunny, Ardène andTristan. -
Director, Digital And CrmCirque Du Soleil Apr 2014 - Jan 2016Montréal, Québec, Ca -
Digital Platforms & Marketing Strategies DirectorCirque Du Soleil Nov 2013 - Apr 2014Montréal, Québec, Ca
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Director E-BusinessRona May 2012 - Nov 2013Boucherville, Québec, CaOnline media, CRM, marketing strategy, e-commerce -
Team Leader, Marketing - E-BusinessRona Aug 2010 - May 2012Boucherville, Québec, Ca- Created and scheduled eCommerce, CRM & social media marketing strategies- Maintained solid partnerships with our various advertising agencies (BOS, Sid Lee, REP, SJ&R)- Developed an ongoing strategy of acquiring customers DB (1st year; 160% increase; 2nd year, 155% increase)- Supported national strategies via digital media- Implemented eCRM campaigns (direct marketing campaigns)- Led a team of 10 people
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Account DirectorNurun Feb 2007 - Sep 2010Montreal , Québec, Ca- Created and planned marketing strategies- Created the strategic direction of the Videotron site- Ensured the achievement of revenue and profitability objectives, increasing revenue by 60%- Identified opportunities for online advertising and captured a market share of more than $250,000 in online campaign production and $500,000 in media buying per year- Led a team of 10 people -
Interactive-Account DirectorBbdo Montréal Jan 2006 - Feb 2007- Managed the interactive Bombardier Aerospace and Bombardier Flexjet accounts- Created and planned marketing strategies- Ensured the achievement of the revenue and profitability objectives, exceeding targets by 666%- Developed new tools to measure ROI (introduced an SEO and PPC campaign)- Created a corporate intranet site- Identified solid partnerships that contributed to budget increases and enhanced the marketing component of the company’s web site- Managed a team of external providers and freelancers- Produced many promotional videos of different aircraft models
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Account DirectorBernier Renauld Communication Marketing Apr 2003 - Jan 2006
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Producer Assistant/Research AssistantIntermuses Production Jan 2000 - Jun 2002
Fanny Mooijekind Skills
Fanny Mooijekind Education Details
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The University Of British ColumbiaInternational Relations -
Université LavalCommunication
Frequently Asked Questions about Fanny Mooijekind
What company does Fanny Mooijekind work for?
Fanny Mooijekind works for Dupray
What is Fanny Mooijekind's role at the current company?
Fanny Mooijekind's current role is Head of Marketing and Ecommerce.
What is Fanny Mooijekind's email address?
Fanny Mooijekind's email address is fa****@****ail.com
What is Fanny Mooijekind's direct phone number?
Fanny Mooijekind's direct phone number is +151444*****
What schools did Fanny Mooijekind attend?
Fanny Mooijekind attended The University Of British Columbia, Université Laval.
What skills is Fanny Mooijekind known for?
Fanny Mooijekind has skills like Digital Marketing, E Commerce, Digital Strategy, Online Advertising, Web Analytics, Marketing Strategy, Marketing Communications, Seo, Advertising, Web Marketing, Online Marketing, Social Media Marketing.
Who are Fanny Mooijekind's colleagues?
Fanny Mooijekind's colleagues are Cindy Shi, Vitalie Jurjiu, Pascale Couture, Derek Jon Nadon, Derek Nadon, Sébastien Dupéré, Carl Belleau.
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