- Develop and implement comprehensive digital marketing strategies to boost brand awareness, increase website traffic, and generate leads.- Set up pixels and tags on social advertising platforms using Google Tag Manager, and establish event tracking.- Manage and analyze Google Analytics and GA4, configure funnels, conversion paths, and customer journeys, and regularly report on the data.- Manage and optimize digital advertising campaigns across multiple platforms, including Google… Show more - Develop and implement comprehensive digital marketing strategies to boost brand awareness, increase website traffic, and generate leads.- Set up pixels and tags on social advertising platforms using Google Tag Manager, and establish event tracking.- Manage and analyze Google Analytics and GA4, configure funnels, conversion paths, and customer journeys, and regularly report on the data.- Manage and optimize digital advertising campaigns across multiple platforms, including Google Ads, Facebook Ads, and LinkedIn Ads.- Create and oversee content marketing strategies, encompassing blog posts, social media content, email campaigns, and video content.- Perform thorough keyword research and SEO audits to enhance organic search rankings and attract relevant website traffic.- Analyze campaign performance metrics and provide insights to optimize performance and return on investment (ROI).- Collaborate with cross-functional teams, such as sales, product management, and creative, to ensure marketing efforts are aligned. Show less

- Working in close collaboration with sales and Customer Success teams- Reporting and analytics on a daily, weekly, and monthly basis across all channels- Competitor and industry research across B2B & B2C- SEO research and monitoring of Pollen websites- Managing Pollen Save store on day-to-day- Liaising with Customer Success for catalogs and inventory updates- Coordinating promotional and outreach activities, including lead generation- Actively contributing ideas to… Show more - Working in close collaboration with sales and Customer Success teams- Reporting and analytics on a daily, weekly, and monthly basis across all channels- Competitor and industry research across B2B & B2C- SEO research and monitoring of Pollen websites- Managing Pollen Save store on day-to-day- Liaising with Customer Success for catalogs and inventory updates- Coordinating promotional and outreach activities, including lead generation- Actively contributing ideas to marketing campaigns- Managing CRM system database updates to contacts, accounts, and deals Show less

- Responsible for content development by conceptualizing and generate fresh ideas for the SEA market (Indonesia, Malaysia, Philippines, Singapore, Thailand, and Vietnam).- Prepare 10 to 12 content briefs for 6 content writers on a daily basis.- Proofread and correct errors in grammar and structure to ensure the article is well-written and aligned with the in-house style.- Develop SOP to support team operations.- Acquire mid-quality backlinks by collaborating with media and… Show more - Responsible for content development by conceptualizing and generate fresh ideas for the SEA market (Indonesia, Malaysia, Philippines, Singapore, Thailand, and Vietnam).- Prepare 10 to 12 content briefs for 6 content writers on a daily basis.- Proofread and correct errors in grammar and structure to ensure the article is well-written and aligned with the in-house style.- Develop SOP to support team operations.- Acquire mid-quality backlinks by collaborating with media and bloggers, and contributed to 10% of DA increment in 3 months.- Coach 2-3 interns in one-on-one meetings every sprint (2 weeks) as well as training and onboarding new team members. Show less

Optimized the metadata templates for the highest traffic categories (Electronics, Health and Beauty, Home and Living), pageviews increased from 10% to 96% in 2 months.Developed the best strategy for content guidelines and SOP, together with the Team Lead.- Research, experiment, and optimize product descriptions for all commerce products throughout the website, with a 47% pageviews increment in all categories.- Write, edit, and proofread other team members content to ensure the… Show more Optimized the metadata templates for the highest traffic categories (Electronics, Health and Beauty, Home and Living), pageviews increased from 10% to 96% in 2 months.Developed the best strategy for content guidelines and SOP, together with the Team Lead.- Research, experiment, and optimize product descriptions for all commerce products throughout the website, with a 47% pageviews increment in all categories.- Write, edit, and proofread other team members content to ensure the content is top-notch.- Utilizing SEO Keywords Research tools (Ahrefs, Google Trends, Google Keyword Planner, AnswerThePublic)- Go-to person for SEO content knowledge and content audit for Indonesia (experiments, updates, and digital campaign).- Assist 2 junior colleagues and supervise interns on a daily basis. Show less

- Responsible for handling content creation on iPrice Indonesia - Blog, Product Listing Page, and Product Detail Page.- Perform competitors' research to deep dive into applicable strategies to increase visibility and traffic.

- Responsible for creating 3 organic content in daily and content marketing articles to support Sales team.- Write, edit, and deliver news stories related to the latest movie and events.

- Managed social media account for NET News; Twitter, Facebook and Instagram (NET Citizen Journalist, Official NET News and news portal NETZ). - Created copywriting for email campaigns and social media channels. - Managed social media contests and promo for special events.

- Created and provided content for NET Citizen Journalist on website netcj.co.id.- Responsible for providing complete and accurate reports for news update on Jakarta coverage.

- Responsible for creating resume for NET Citizen Journalist video on website netcj.co.id.- Managed NET Citizen Journalist social media; scheduling tweets and Instagram posts.