Farah Sayed Email & Phone Number

Canada

Toronto, Ontario, Canada

• Identifying and developing new business growth opportunities.• Monitoring program performance, optimizing it where needed, and driving post-program improvements.• Managing key external stakeholders, including internal team, clients, and freelancers• Working with internal team to devise campaigns that meet the client’s brief and budget • Working and leading production team in activation builds relevant to the project needs• Managing program budget, operational cost… Show more • Identifying and developing new business growth opportunities.• Monitoring program performance, optimizing it where needed, and driving post-program improvements.• Managing key external stakeholders, including internal team, clients, and freelancers• Working with internal team to devise campaigns that meet the client’s brief and budget • Working and leading production team in activation builds relevant to the project needs• Managing program budget, operational cost management, and support business development initiatives• Manage client expectations and help to make all plans achievable Show less

Canada

• Account management of email and digital marketing campaigns for clients through various marketing automation technologies (Salesforce Marketing Cloud, Oracle Responsys, Taxi and Selligent)• Overseeing copy, creative development and execution• Developing a trusted advisor relationship with key accounts, client stakeholders and executive sponsors • Providing support in the delivery of client-focused solutions • Updating email campaigns to client brand guidelines and templates… Show more • Account management of email and digital marketing campaigns for clients through various marketing automation technologies (Salesforce Marketing Cloud, Oracle Responsys, Taxi and Selligent)• Overseeing copy, creative development and execution• Developing a trusted advisor relationship with key accounts, client stakeholders and executive sponsors • Providing support in the delivery of client-focused solutions • Updating email campaigns to client brand guidelines and templates • Working with the strategy team to help develop marketing strategies and error free deployments Show less

Toronto, Canada Area

• Performed day-to-day email marketing activities including email campaign set-up, landing page set-up, scheduling, testing, deployment of emails, email database management activities, and maintaining the database.• Managed end-to-end production of email campaigns and automations, including audience segmentation, A/B testing, QA and reporting• Supported overall marketing strategy and execution to hit internal KPI goals• Built audience to target email promotions to correct… Show more • Performed day-to-day email marketing activities including email campaign set-up, landing page set-up, scheduling, testing, deployment of emails, email database management activities, and maintaining the database.• Managed end-to-end production of email campaigns and automations, including audience segmentation, A/B testing, QA and reporting• Supported overall marketing strategy and execution to hit internal KPI goals• Built audience to target email promotions to correct demographics to acquire new customers• Maintained an up-to-date campaign calendar and co-ordinated with internal stakeholders• Tracked and reviewed all campaign metrics on a daily, weekly, monthly and ad hoc basis to identify any opportunities for optimization• Implemented best practices and A/B tests to improve email deliverability, open rate & click rates Show less

Toronto, Canada Area

Bangalore

• Promoted international B-to-B trade shows to potential exhibitors and visitors (corporate clients)• Managed and maintaned database of organizations and individuals online to identify new leads and new potential markets.• Contacted potential clients via email or phone to establish rapport and set up meetings.• Contacted clients (old & new) to inform them about new company developments.• Created communication tools such as emailing, invitations, press release and reports•… Show more • Promoted international B-to-B trade shows to potential exhibitors and visitors (corporate clients)• Managed and maintaned database of organizations and individuals online to identify new leads and new potential markets.• Contacted potential clients via email or phone to establish rapport and set up meetings.• Contacted clients (old & new) to inform them about new company developments.• Created communication tools such as emailing, invitations, press release and reports• Handled individual projects • Wrote articles covering local company events like trade shows and conferences • Market research for clients in specific sectors including aerospace and textile• Visited trade shows on behalf of the company to network and identify leads Show less

Bangalore

Birmingham, United Kingdom

• Supported marketing Department in the development of Zeiss Vision Institute materials including briefing documents for website and mobile app• Processing point of sale requests• PR Monitoring• Inventory Management• Updated price perception document with ZEISS and competitor prices

Bengaluru Area, India

• Promoted company’s mobile application through social media and prints adverts in local coffee houses such as Barista, Costa Coffee and Café coffee day• Assisted in designing and carrying out marketing campaigns• Supported the team in creating content for augmented reality mobile applications

Bangalore

• E-Survey of all major cities and compilation of names, numbers and e-mail id of schools, colleges and universities.• Communicated with clients via email and ensured a high standard of service through informative and quick responses.• Collaborated with three other students to create a presentation to convince and attract potential clients and managed to get two clients for the firm.• Worked as sales representative in company's retail store.

Master’S Degree, International Business

Activities and Societies: Leadership Development Program

Bachelor’S Degree, Bachelors Of Business Administration, First

Activities and Societies: Member of the Marketing Club

High School, Business, Merit

Activities and Societies: Student activities co-ordinator