Farah Alkhateeb 🇵🇸 Email & Phone Number

Dubai, United Arab Emirates

I founded eGreenBadge with a vision to revolutionize how we tackle packaging waste through technology-driven solutions, making sustainability accessible for e-commerce. From ideation to product launch, I have led every stage of the journey: 1. Product Development: Spearheaded the end-to-end development of the eGreenBadge platform, overseeing everything from concept design to tech architecture. Created an innovative app that allows users to log, and recycle their packaging waste in a user-friendly and engaging way, offering rewards for eco-conscious behavior. 2. Technology Integration: Worked closely with developers and designers to integrate advanced tech, to provide seamless user experiences and accurate sustainability tracking for consumers and businesses alike. 3. Business Development & Collaboration: Built strategic partnerships with key stakeholders—retailers, recycling companies, and logistics providers—creating an ecosystem that connects shoppers with the infrastructure needed to reduce waste and track their sustainability impact. 4. Market Expansion & Client Engagement: Developed go-to-market strategies, securing a 6-month pilot at Dubai communities to validate the solution. Engaged with multiple e-commerce and logistics companies to grow eGreenBadge’s footprint and encourage participation in our circular economy initiative. 5. Marketing & Brand Building: Crafted the eGreenBadge brand as a fun, approachable, and engaging platform for all, emphasizing the importance of green commerce. Led all marketing efforts, from social media strategies to partnership-driven promotions, ensuring that eGreenBadge stands out as a leader in sustainability innovation. I am proud to drive forward a mission that not only combats waste but also empowers consumers and businesses to embrace greener, smarter choices through technology.

Dubai, United Arab Emirates

1. Product Development: Enhanced Tabeer's content and communication products to reach a wider audience, contributing to business growth.2. Cultural Initiatives: Developed and proposed innovative cultural initiatives and concepts to Tabeer clients, enriching their cultural image and communication strategies, and aligning them with Tabeer's business objectives.3. Business Development: Identified and pursued market opportunities aligning with Tabeer's goals, proposing solutions to potential clients.4. Strategic Marketing: Developed and executed comprehensive marketing strategies tailored to the unique needs of Tabeer and its clients, driving business objectives.5. Client Management & Growth: Collaborated with clients to understand their marketing goals, providing expert consultation and solutions for content development, localization, and digital marketing.6. Partnerships & Market Intelligence: Established strategic partnerships to support lead generation and marketing activities.7. Cross-functional Collaboration: Collaborated effectively with cross-functional teams to ensure seamless execution of marketing initiatives.

Dubai, United Arab Emirates

• Optimizing market potential by prospecting, developing, pitching for, and closing business deals.• Liaise with clients to discuss and advise on their advertising requirements and marketing strategies.• Work with the technical team and lead project kick-off meetings and reporting sessions.• Maintain close management of key accounts to upsell and cross-sell.• Leading on CRM projects. Onboarding, success management, CRM integrations, and marketing automation. • Overachieved sales goals with total closed deal value of $400k for year 2021.• Overachieved media spent goals with total of $438k media spent only from the new acquisitions.• Performing exhaustive research to gain in-depth knowledge of all customer personas and analysis on consumer thoughts and trends.• Developing and presenting recommendations, market research, and generating original ideas to support the business objectives of the agency’s clients and their users’ needs.• Collaborating with content management teams, creative teams, and writers to implement the content strategy.• Developing guidelines for tone, style, and voice of all content.• Handling the marketing activities in the agency and working on Inbound and content strategies to reach the agency’s growth goals. Projects: - Chain Reaction Website: Leading on content strategy and user journey following holistic inbound marketing strategy.- Chain Reaction Newsletter: Work on generating and creating content to increase Chain Reaction buyers’ awareness and educate them about the industry, and the agency products

Amman Jordan

• Review the bank’s non-borrower portfolio, identify opportunities, and recommend tailored solutions for direct funding and trade finance for corporate clients.• Act as the primary point of contact and relationship manager for corporate clients referred by the SME’s unit to ensure seamless account management. • Responsible for making credit decisions and reviewing and recommending credit requests to ensure adherence to credit policies and appropriate risk-return propositions.• Working with significant portfolios of over $8 million across investment and financing categories.• Client servicing for the SME clients in 3 of the most prominent branches in Amman and their sub-branches.• Ensure the implementation of marketing strategy within the SME.• Identify existing and potential key SME clients and define their needs.

Amman Jordan

Jordan Green Week is a one-week experience that gradually decreases environmental impact by introducing new habits daily; Participants were to learn new practices toward sustainable low eco-impact life each day.

Graduation Project: Team member in planning and implementing the project. “ “Photojonet” is an online photo center (The First & only online photo center in Jordan) where people can upload their photos and order online, and their photos will be delivered to them.

Online Certificate 8 Weeks, Social Entrepreneurship, Good

Diploma, Specialist Credit Banking Diploma

Bachelor'S Degree, Business Information System

Bachelor'S Degree, Business Information System

Activities and Societies: member in the JOC, Certificated from the President Feisal Al Hussein for participating in the Black Iris 2007

79.6%, Scientific Stream