Gathered client requirements through direct communication, ensuring a clear understanding of project objectives.Conducted market and requirements analysis to comprehensively address business needs and satisfy stakeholders.Developed flow diagrams, wireframes, and SRS documentation to guide project development.Managed development and QA teams and projects using JIRA, ensuring efficient workflows and on-time delivery.Collaborated with the Project Manager on resource capacity planning and forecasting, optimizing team productivity.Created models for team evaluation, team performance assessment, and project reporting using Excel.Facilitated Agile processes and implemented change management strategies to enhance project efficiency and adaptability.

• Rebranded the product and introduced a new packaging design based on market research.• Shifted the marketing strategy from push to pull through direct communication with the end consumer.• Optimized manufacturing operations.

• Coached 60 students in Decision Analytics through assignments, office hours, and tutorials.

• Co-founded a social enterprise to promote cycling culture in LUMS and Lahore initially.• Donated profits to the collaborating charities

• Developed and executed on-ground marketing campaigns.• Promoted AIESEC programs by designing and managing social media posts.• Lead a team of 3 individuals for program marketing and smooth customer catering.