- Achieved Compound Annual Growth of 75%- Decreased orders return ratio from 26% to 15%- Increased order dispatches from 100 orders per day to 1000+ orders per day- Automated the complete order processing flow- Increased order accuracy to 99.3%- Decreased average order lead time from 12 days to 3.5 days- Decreased ad spent ratio from 28% to 15%

- Increased E-Commerce revenues from 3.5m per month to 9m per month in last 4months- Decreased orders return ratio from 13% to 4%- Increased order dispatches from 75 orders per day to 200 orders per day- Developed small scale ERP system to support and automate online businessClients:- Shapago (Project by Stylo)- Rang Rasiya- Raaya- Fahad Hussyan Couture

Clients:- Insignia- Skechers Lahore- Amna Shariff Jewelry- House of Bamboo

Providing digital solutions to real time business problems and E-Commerce ConsultancyPRODUCTS:- Replenishmemt Planning System (Inventory Optimization Engine)- Loyalty Management System (Omni Channel Loyalty Program)- Customer Segmentation Engine- Recommendation Engine - OBTech (Assisted Commerce Platform)- Omni Channel Engine (E-Commerce ERP System)CLIENTS:Maria B, Beechtree, Pepperland, Soloto, Zeen, Bonanza, Cambridge & Molty Foam

- Developed Pakistan’s first and only Omni Channel E-Commerce Platform in Fashion Industry- Achieved PKR 120 million sales in 1st year of operations- Reduced bad orders ratio from 26% to 1% in first 3months- Reduced Ad spend ratio from 24% to 7% in 3months

- Achieved 1300% YOY growth in revenue- Decreased customer bounce rate to 3.32%- Conversion rate = 2.3%- ROAS = 1:30- Saving company, a sum of Rs. 1 million per annum by managing the manufacturingof paper bags- Increased considerable amount of customer foot-fall by successfully planning and executing billboardcampaigns for  New Store Opening  New Product Launching

Responsibilities:  Daily community management, including monitoring, moderation, post writing, and publishing Conceptualizing, executing, monitoring and analysis of social media campaigns. Writing content for daily posts and activity campaigns Collaboration with creative team on daily social visual needs for the communities Making social media performance analysis Responsible for Vendor Management  Responsible for Client relationship… Show more Responsibilities:  Daily community management, including monitoring, moderation, post writing, and publishing Conceptualizing, executing, monitoring and analysis of social media campaigns. Writing content for daily posts and activity campaigns Collaboration with creative team on daily social visual needs for the communities Making social media performance analysis Responsible for Vendor Management  Responsible for Client relationship management Design and deliver training on social media to fellow employees Coordinate with sales team to close the B2B and B2C leads generated though social media Conduct Digital Media Competitive analysis Collaborate with the Product Managers in conducting benchmark study of competitors’ products and events. Saving company a sum of 100K every month by managing complete Facebook marketing in-house thereby not letting them to be outsourced to outside agencies. Designed and executed a Facebook activity spanning 30 days which produced following results:- Page Likes increased by 2,370- Engagement Increase were 10,433.2% more than that of the previous month - Post Reach Increase were 868.7% more than that of the previous month- Total Reach Increase were 841.7% more than that of the previous month Increased company sales by 1.7 million in last 4 months through social media marketing Increased company sales by 13% within three months of launching of online store Assist BTL manager in executing the activities Maintaining company website and online store Point of Purchase (POP) material designing, manufacturing, planning and deployment Changhong Ruba retail shops branding including Shop signs, I-Signs, Shop Fascias, Display walls and other display branding Designing, manufacturing, planning and deployment of all promotional materials i.e. X-Stands, Banners, Promotional gifts, etc  Analyzing the effects of POP material, Promotional materials and other branding on brand awareness and sales Show less

Responsibilities:- Responsible for visiting allocated retail outlets and checking the quality of overall services and processes against the organizational standards and SOPs.- Preparing and communicating formal reports in an accurate and timely fashion. - Providing feedback to the management through questionnaire.

Responsibilities:-Developed marketing and brand building campaigns aimed at increasing sales and profit margins.-Accurately predicted consumer wants and needs consistently with 100% positive response rate over duration of employment.-Conducted comprehensive competitive analysis, recommending adjustments to company initiatives in response to market trends ensuring company continued to maintain competitive edge.-Collaborated with marketing and sales team to create compelling… Show more Responsibilities:-Developed marketing and brand building campaigns aimed at increasing sales and profit margins.-Accurately predicted consumer wants and needs consistently with 100% positive response rate over duration of employment.-Conducted comprehensive competitive analysis, recommending adjustments to company initiatives in response to market trends ensuring company continued to maintain competitive edge.-Collaborated with marketing and sales team to create compelling and engaging sales support material to enhance sell-in and pull-through of products and promotions.-Developed and designed tourism package plan.-Managed in-life product performance: sales and profit margins.- Identified and presented innovative and creative product solutions.- Identified, researched and targeted new business prospects.- Keeping existing and potential customers updated on current tourism packages and attractions.- Identified marketing opportunities by identifying consumer requirements and defining market.- Continuously conducted marketing research activities to know the current and changing needs of the target market. - Responsible for developing long term relationships with the customers Show less

Responisibilities:- Identifying, researching and targeting new business prospects.- Liaising with new and existing clients over the phone and meeting them face to face.- Gaining new appointments from hot and cold leads.- Managing and maintaining databases of potential clients. - Developing strong working relationships with prospective new clients.- Selling the company services via telephone, online and also in the field.- Providing support to the sales and… Show more Responisibilities:- Identifying, researching and targeting new business prospects.- Liaising with new and existing clients over the phone and meeting them face to face.- Gaining new appointments from hot and cold leads.- Managing and maintaining databases of potential clients. - Developing strong working relationships with prospective new clients.- Selling the company services via telephone, online and also in the field.- Providing support to the sales and marketing team through a variety of additional activities.- Indentify, evaluate and monitor relevant social media channels.- Implement strategies for using social media channels for marketing purposes.- Manage social media properties such as Facebook, LinkedIn, and Twitter. Show less

Description:The Futbol Store is an online retail store where you can buy original football and casual gear at affordable prices.Responsibilities:- Developed business plans for marketing, and sales and promotions.- Design and execute communications for online marketing.- Identifying, researching and targeting new business prospects.- Keeping existing and potential customers updated on current promotions and new arrivals.- Manage brand initiatives like… Show more Description:The Futbol Store is an online retail store where you can buy original football and casual gear at affordable prices.Responsibilities:- Developed business plans for marketing, and sales and promotions.- Design and execute communications for online marketing.- Identifying, researching and targeting new business prospects.- Keeping existing and potential customers updated on current promotions and new arrivals.- Manage brand initiatives like brand building & brand development.- Created, developed and implemented product brand awareness and campaigns to increase sales.- Research consumer trends, insights and addressable market behaviors, trends and technologies to ensure that products meet customer needs Show less