Peter Farbey

Peter Farbey Email and Phone Number

Marketing Leader / Driving Growth and Innovation in Tech Companies | ROI-Focused Strategies | Brand Development | Data-Driven Insights @ Moon - business consulting for tech startups
tallinn, harjumaa, estonia
Peter Farbey's Location
Barcelona, Catalonia, Spain, Spain
About Peter Farbey

Innovative Marketing Manager with 13 years of experience with 5 years in tech (Web3, AI, IoT, Robotics, Metaverse, ESG). Worked with Fortune 500 companies including Visa, Coca-Cola, Shell, Nikon, Unilever, Samsung and 40 more. Ex-Creative Director of Rambler Group ($0.4Bn net worth media holding with 66mil audience). Owner of 30+ marketing awards including Cannes Lions and D&AD. Ranked #1 Creative Director in CIS.With a passion for leveraging cutting-edge strategies to drive growth and brand visibility in the dynamic world of technology. With a proven track record in creating impactful marketing campaigns, I thrive in fast-paced environments and possess a deep understanding of the tech industry's ever-evolving landscape.My expertise lies in crafting comprehensive marketing strategies that bridge the gap between product development and customer engagement, maximizing ROI and fostering strong brand loyalty. By harnessing the power of data-driven insights, I consistently identify untapped market opportunities, optimize customer acquisition channels, and accelerate revenue growth.As a strategic thinker, I excel in developing and executing multi-channel campaigns that integrate content marketing, social media, email marketing, SEO/SEM and PR tactics to maximize reach and engagement. My ability to align marketing efforts with overall business goals has resulted in substantial market share gains and increased customer acquisition rates for renowned tech companies.In addition to my analytical prowess, I am a natural collaborator and team builder, adept at fostering cross-functional partnerships that drive seamless execution of marketing initiatives. With exceptional leadership skills, I inspire and mentor diverse teams to achieve ambitious goals while fostering a culture of creativity and innovation.Let's connect and discuss how I can drive transformative growth and propel your organization to new heights in the ever-evolving tech landscape.

Peter Farbey's Current Company Details
Moon - business consulting for tech startups

Moon - Business Consulting For Tech Startups

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Marketing Leader / Driving Growth and Innovation in Tech Companies | ROI-Focused Strategies | Brand Development | Data-Driven Insights
tallinn, harjumaa, estonia
Website:
themoon.io
Employees:
3
Peter Farbey Work Experience Details
  • Moon - Business Consulting For Tech Startups
    Marketing Consultant
    Moon - Business Consulting For Tech Startups Jan 2018 - Present
    Tallinn, Harjumaa, Estonia
    The Moon helps tech companies become mature. Web3, metaverse, Generative AI, IoT, ML, Digital Humans and many more. Let us upgrade your business strategy, shape your product, improve your communication, strengthen your brand, so you could concentrate on raising funds and ultimately achieving greater success. Achievements:- Helped tech startups fundraise $100M by product shaping, business model optimization, go-to-market strategy development, investor relations strategy execution, rebranding & communication.- Fixed 1000+ bottlenecks within startups by business and marketing audit.
  • Hexens
    Marketing Consultant
    Hexens Sep 2023 - Jul 2024
    Led the process of transformation of a service b2b company to a product one. Launched 3 products in 6 months and got half of the market by leading marketing initiatives, developing & executing GTM strategies/product communication strategies /
  • Deip - Creator Economy Protocol
    Head Of Marketing
    Deip - Creator Economy Protocol Jan 2021 - Sep 2023
    Lisbon, Portugal
    - Closed $2mil retail investment rounds with a company valuation $45 mil. by developing and executing marketing strategies- raised community by 100 000 members by developing and executing communications strategies
  • Entrepreneur First
    Founder In Residence (Efsg7)
    Entrepreneur First Dec 2019 - May 2020
    Singapore
    Entrepreneur First (EF) is the world’s leading venture investor & startup accelerator. - Raised preseed round- Found 3 teams- Built 2 MVPs
  • Rambler&Co / R.Point
    Creative Director
    Rambler&Co / R.Point Jun 2019 - Jan 2020
    Rambler Group - №1 media group in Eastern Europe, 1700 employees, 66 Mil users.Helped global brands to reach their marketing goals through meaningful & impactful communication campaigns. Also work with R&D on the introduction of new products, relaunching existing products as well as managing new product launches.- Annual financial KPI +4% over plan by team and brand of creative department - Team happiness index growth +30% by reforming company workflow on creative process,
  • Apla Blockchain
    Head Of Marketing Communication
    Apla Blockchain Jan 2018 - Jun 2019
    Luxembourg
    Apla is the leading B2G blockchain platform. As a Head of Marketing Communication, I use my knowledge to develop effective marketing and sales strategies & processes while providing leadership to the sales and marketing teams at.Achievements:* clients: Dubai, India & Netherland Antilles governments, Gazprom.* participation in Gartner SYM 2018 and Fututre Cities Dubai* "Blockchain Solutions Provider of the Year" award winner at Dubai Smart SMB Summit & Awards.
  • Havas
    Senior Creative
    Havas Jul 2016 - Jan 2018
    Moscow, Moscow City, Russia
    I was responsible for creating big ideas for digital campaigns for current and new business clients. Successfully pitched new business presentations for clients: Unilever, British American Tobacco Plc, Reckitt Benckiser, KENZO, Philip Morris International, Efes, Givenchy.Achievements* Ranked #1 Creative in CIS (by BBDO rating)* more than 20 international creative awards including Cannes Lions, D&AD etc* Developed thousands of communicational ideas & activations for brands, boosting their sales up to 35%
  • Jami
    Senior Account Manager
    Jami Oct 2011 - Jun 2016
    Moscow, Moscow City, Russia
    JAMI is a leading independent advertising agency.I was leading the process of development & execution of digital communication for global brands including Shell, Visa, SCA, Nikon, Samsung. Managed big international production teams. Owned and managed the overall client relationship. Helped clients as a consultant in digital communicationAchievements• 17 successful sales & up sales pitches. • Grew revenue from existing business up to 200%• Increased client satisfaction level from 70 to 89%

Peter Farbey Skills

Marketing Research Marketing Strategy Public Relations Public Speaking Digital Marketing Digital Media Social Media Marketing Copywriting Online Advertising Marketing Communications Strategical Planning Account Management Project Management New Business Development Online Marketing Marketing Digital Strategy Social Media Management Advertising Market Research Competitive Analysis Digital Communication Strategy Entrepreneurship Research And Development Product Management Product Marketing Market Planning Market Analysis Web Analytics Politics Political Campaigns Political Communication Political Consulting Political Advertising Political Science

Peter Farbey Education Details

Frequently Asked Questions about Peter Farbey

What company does Peter Farbey work for?

Peter Farbey works for Moon - Business Consulting For Tech Startups

What is Peter Farbey's role at the current company?

Peter Farbey's current role is Marketing Leader / Driving Growth and Innovation in Tech Companies | ROI-Focused Strategies | Brand Development | Data-Driven Insights.

What schools did Peter Farbey attend?

Peter Farbey attended Stanford University, Reforge, Y Combinator, Hyper Island, Laba, D&ad, Bbdo Wordshop, Санкт-Петербургский Государственный Университет, Hyper Island.

What skills is Peter Farbey known for?

Peter Farbey has skills like Marketing Research, Marketing Strategy, Public Relations, Public Speaking, Digital Marketing, Digital Media, Social Media Marketing, Copywriting, Online Advertising, Marketing Communications, Strategical Planning, Account Management.

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