• Develop and execute brand strategies that align with the client's business objectives• Conduct market research to identify target audiences, industry trends, and competitive landscape• Develop comprehensive brand guidelines that define brand positioning, messaging, and tone of voice• Collaborate with creative teams to develop creative concepts and brand assets that are consistent with brand guidelines• Manage the production and delivery of all brand assets, including visual, digital, and experiential assets• Ensure all brand communications are consistent and aligned with brand guidelines• Monitor brand performance and make data-driven recommendations to improve brand metrics and drive business growth• Serve as the primary point of contact for clients on all brand-related matters• Stay up-to-date with industry trends and best practices in brand management and share with the team as needed

Create a brand's identity and logo design, packaging design, web andmobile design, layout, and print design.Responsible for creating visual concepts, using computer software or byhand, communicating ideas that inspire, inform, and captivate consumers.Develop the overall layout and production design for applications such asadvertisements, brochures, magazines, and reports.Design the overall layout of clients' websites, wireframes, web pages,website graphics or banners, advertisement banners, or any onlinevisuals such as social media posts, infographics, and mockups.Create UI/UX designs for websites and applications to optimize the overalluser experience.