Assisted client with monthly budgets worth 2.5 Cr INR by using tools like Google Ads, Adobe Analytics, Google Ads Editor, Apple Search Ads, AppsFlyer, Microsoft Powerpoint & Microsoft Excel to generate powerful insights & implementing them which helped the brand generate more revenue & increase brand awareness with increase in user count.Created plans basis trends & historical data to achieve desired goals ensuring all performance KPI’s are met.Actively collaborated on client onboardings by auditing their marketing accounts and pitching efficient marketing strategies.Worked on E-comm based clients with KPIs of maximizing RoAS by decreasing CAC & CPC each quarter.Creating monthly & quarterly business decks & presenting them to the clients.Leading ad hoc data analysis tasks for the client and helping in determining the achievable targets.

Started with assisting the team with reporting and operations for a big E-com client, eventually engaging with client daily for performance updates & smooth task executions.Leading report automation & ad hoc data analysis tasks for the client, resulting in helping them achieve the desirable targets.Assisted client with monthly budgets worth 1 Cr INR by using tools like Google Ads, Adobe Analytics, Google Ads Editor, Apple Search Ads, AppsFlyer, Microsoft Powerpoint & Microsoft Excel to generate powerful insights & implementing them which helped the brand generate more revenue & increase brand awareness with increase in user count..Launched Search, Shopping, Performance Max, UAC, Display & Demand Gen Campaigns.Oversaw several successful sales for an Indian E-commerce giant.Functional documentation of weekly & monthly account and performance updates to clients.Handled day to day reporting of performance marketing campaigns.Automated day on day reports to facilitate easier reporting.Involved in training programs for continuous learning of new tools & channels.Minimized time taken to complete all the daily manual reports by automating them within first three months tenure.Reported insights to the client.