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Vanessa Farias Email & Phone Number
Líder de Marketing de Conteúdo
at
SoftExpert - Software for Excellence
1 work email found
@cashme.com.br
LinkedIn matched
✓ Verified Jun 2026
4 data sources
Profile completeness 100%
Current company
Role
Líder de Marketing de Conteúdo
Location
Florianópolis, Santa Catarina, Brazil
Who is Vanessa Farias? Overview
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Quick answer
Vanessa Farias is listed as Líder de Marketing de Conteúdo at SoftExpert - Software for Excellence, based in Florianópolis, Santa Catarina, Brazil. AeroLeads shows a work email signal at cashme.com.br and a matched LinkedIn profile for Vanessa Farias.
Vanessa Farias previously worked as Global Content Marketing Manager at Softexpert - Software For Excellence and Customer Experience Consulting at Instituto Cliente Feliz. Vanessa Farias holds Master Of Business Administration - Mba, Liderança, Gestão De Equipes E Produtividade from Pucrs - Pontifícia Universidade Católica Do Rio Grande Do Sul.
Company email context
Email format at SoftExpert - Software for Excellence
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{first}.{last}@cashme.com.br
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AeroLeads found 1 current-domain work email signal for Vanessa Farias. Compare company email patterns before reaching out.
Profile bio
About Vanessa Farias
My goal is to combine my experience in Marketing, CX and CS to create strategies and content that sell more and retain customers!I am a communications, marketing and customer experience professional with more than 10 years of experience in different sectors. I am a communications, marketing and customer experience professional with more than 10 years of experience in different sectors. I currently work with Content Marketing at SoftExpert.My core competencies include content marketing, inbound marketing, SEO, strategic communications, social media, customer experience, customer success and events.Some of my best results: responsible for writing and copywriting landing pages that went from 5k average visits per month to 2mm visits per month in a period of 1 year; leadership of a team of 8 people with an increase in NPS from -32 to 80 points in 2 years.My degree in Journalism from the Federal University of Santa Catarina (UFSC), with international experience at Università Ca' Foscari (UNIVE), in Italy, combined with my MBA in Leadership, Team Management and Productivity from PUCRS, support my analysis and leadership skills. . I also have a minidegree in Copywriting, Persuasion and Neuromarketing from the CXL Institute, which allows me to create creative and effective communication strategies.
Listed skills include Marketing Digital, Jornalismo, Jornalismo Online, Marketing Social, and 11 others.
Current workplace
Vanessa Farias's current company
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Softexpert - Software For Excellence
AeroLeads page
14 roles
Vanessa Farias work experience
A career timeline built from the work history available for this profile.
Global Content Marketing Manager
Current- Management of content marketing, social media, and PR teams;- Development of content strategies;- Oversight of content production, communication, and distribution across various channels, including websites, blogs, YouTube, Instagram, LinkedIn, and press, as well as formats such as copy, articles, eBooks, infographics, videos, and case studies.
May 2024 - Present
Customer Experience Consulting
Customer Experience Consulting for B2B. - Working on projects with companies from different sectors; - Use of the double diamond methodology and high complexity techniques to improve the customer experience of the institutions we serve; - Direct work with the executive board of companies; - Analysis of complex data and creation of diagnoses; - Immersion.
Jul 2023 - Apr 2024
Customer Experience Team Leader
Main results: - From -32 to 80 points in NPS after building the CX area in the company; - We achieved a score above 9 on ReclameAqui; - 54% reduction in SLA on the customer's conveyor belt; - Construction of a CX area, from scratch, with pre- and post-sales flows; - Construction of WhatsApp Bot; - Team management; - Creation and mediation of the Customer.
Nov 2021 - Jan 2023
Jan 2021 - Nov 2021
Communication And Marketing Analyst
UX, Customer Journey, Copywriting, E-learning, Content Creation, social media, Traffic Generation, Marketing Automation, SEO and Email Marketing Strategies, Event Management, Audiovisual Production.
Sep 2019 - Jan 2021
Communication And Marketing Analyst
Blog Manager of Cyrela Group. Strategic Planning, Management, Inbound Marketing and Content Marketing.
Nov 2018 - Aug 2019
Dec 2017 - Oct 2018
Aug 2016 - Nov 2017
Intern
New Technologies Laboratory From Ufsc
Research, production, script, recording and editing of educational videos.
Jul 2014 - Dec 2014
Project Director
Comunica! Empresa Júnior De Jornalismo
Comunica! Empresa Júnior de Jornalismo
Aug 2013 - Aug 2014
Apr 2012 - Aug 2014
Monitors Of The Laboratory Of Telejournalism
Laboratory Of Telejournalism From Ufsc
Laboratory of Telejournalism from UFSC
Aug 2013 - Dec 2013
Intern
Public Ministry of the State of Santa Catarina
Apr 2012 - Dec 2012
7 education records
Vanessa Farias education
Master Of Business Administration - Mba, Liderança, Gestão De Equipes E Produtividade
Minidegree, Digital Psychology & Persuasion, 100
Bachelor In Journalism, Journalism, 10/10
Student Exchanges, Marketing
Private Classes For Oratory And Storytelling, Oratory And Storytelling
Gama Experience, Digital Marketing
Digital Marketing
FAQ
Frequently asked questions about Vanessa Farias
Quick answers generated from the profile data available on this page.
What company does Vanessa Farias work for?
Vanessa Farias works for SoftExpert - Software for Excellence.
What is Vanessa Farias's role at SoftExpert - Software for Excellence?
Vanessa Farias is listed as Líder de Marketing de Conteúdo at SoftExpert - Software for Excellence.
What is Vanessa Farias's email address?
AeroLeads has found 1 work email signal at @cashme.com.br for Vanessa Farias at SoftExpert - Software for Excellence.
Where is Vanessa Farias based?
Vanessa Farias is based in Florianópolis, Santa Catarina, Brazil while working with SoftExpert - Software for Excellence.
What companies has Vanessa Farias worked for?
Vanessa Farias has worked for Softexpert - Software For Excellence, Instituto Cliente Feliz, Cashme, Cyrela, and Softplan.
How can I contact Vanessa Farias?
You can use AeroLeads to view verified contact signals for Vanessa Farias at SoftExpert - Software for Excellence, including work email, phone, and LinkedIn data when available.
What schools did Vanessa Farias attend?
Vanessa Farias holds Master Of Business Administration - Mba, Liderança, Gestão De Equipes E Produtividade from Pucrs - Pontifícia Universidade Católica Do Rio Grande Do Sul.
What skills is Vanessa Farias known for?
Vanessa Farias is listed with skills including Marketing Digital, Jornalismo, Jornalismo Online, Marketing Social, Marketing De Motor De Busca, Jornalismo Empresarial, Canvas, and Social Media.
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