A dynamic Communications and Marketing professional with over 30 year-experience in the media and hospitality industry across UK and 18 years in the UAE. Proficient in a number of key areas spanning Brand Management, Business Development, Key Account Management, sales and Customer Engagement, Operation Management, Client Contracts and Compliance as well as Events and Public RelationsResult driven with a proven track record of managing deals with industry leaders in hospitality, events, automotive, entertainment services and airlines. Launching new projects and assets, excellent leadership, motivational and communication skills and ability to lead, manage and support teams to deliver results and achieve high levels of standards and serviceSelf-motivated and out-of-the-box thinker with excellent interpersonal communications and organisational skills in team management, customer relationship and planning. Capitalising on years of professional experience in the region to create cutting-edge ideas that act as major savings costs both on straight up barters and strategic marketing partnerships, which provided extensive brand exposureLed the launch of the new division of the network, Multi Platform Network (MPN) to over 2000 guests with an event hosting 1500 direct and agency clients. In addition, I led the promotion of ARN on the Burj Khalifa, hosting over 500 pax party for trade advertisers, The first media organisation in the UAE to use the world's biggest advertising platform to promote the networkExperience of working under cross-cultural and fast-paced environments and spoken fluency in four languages