Farida Fitri Email & Phone Number

Indonesia

• Develop and execute a data-driven marketing system using AIDA funnels to generate 249 registrants for Mestara Mentorship Batch 8 within 2 months.
• Leveraged data analysis to strategically plan and execute captivating Instagram content, growing the brand by 29K+ followers and generating a consistent stream of 500+ high-performing posts. This experience highlights.
• Spearhead the Mestara offline event in Jogja using market research and audience insights. I develop a data-driven execution plan that's currently reaching 100% of the target audience, demonstrating my analytical.

Surabaya Jawa Timur, Indonesia

• Lead market research and strategic planning to capitalize on slow fashion trends, transforming a nascent SME with initial capital of IDR 300K into a revenue-generating powerhouse, achieving IDR 300 million annually.
• Develop a strategic approach to Shopee seller features, resulting in consistent achievement and exceeding of monthly revenue KPIs
• Spearhead a collaborative online campaign and webinar on entrepreneurship and sustainability in the fashion industry, partnering with 4 student organizations.

Singapura, Singapura

• Leverage Google Trends and competitor analysis tools to identify high-value clients for the company's digital product solutions, resulting in over 90+ client acquisitions within 7 months
• Uncover valuable market trends through rigorous daily data analysis using Google Sheets. These insights fuel over 30 successful projects, demonstrating my ability to translate global market shifts into actionable.
• Lead a collaborative team shift from client consultations to successfully launch 2 innovative FMCG products in an uncharted market in just 7 months. This initiative showcased my leadership in navigating ambiguity.

Surabaya, East Java, Indonesia

• Plan, research and execute student’s subject syllabus for 3 different class and succefully increase student participations up to 85% from the total participant
• Collaborate and partnering with external partner from Multinational Company, Proffesionals to Entrepeneurs and has succefully conduct 8 Interactive guest-lecture class for students in the span of 6 months

Surabaya, Jawa Timur, Indonesia

- Conduct research and collect information related to infographics in the field of volunteering and education activities consistently and successfully create 100+ content in 6 months- Successfully dealing with mini webinar collaboration via Instagram live with APS Youth organization, Joint Secretary for Disaster Management Volunteers, and public figure.

Surabaya, Jawa Timur, Indonesia

• Led and manage student’s aspirational social research project ‘PRABANGKARA’ and succesfully gained 6.000+ respondent exceeding the target by 25% in 1 week
• Initiate volunteer based student community ‘Tangan Ksatria’ with more than 100+ member that effectively conduct 8+ social charity program in the span of 1 year

Surabaya, Jawa Timur, Indonesia

• Led annual rollout student faculty ambassador’s activity and has succesfully conduct 35+ event with internal and external partner
• Led marketing campaign project for Faculty’s first ever Art and Music Concert event ‘OCIOPOLIC’ and has succesfully selling 6000+ tickets in 4 month
• Collaborate with external partner to conduct TryOut SBMPTN Offline for Senior High School Student and succesfully acquired 4000+ participants

- Was assisting bapak Yose Rizal Damuri as one of the speaker during the international seminar "Rethinking Indonesia's Foreign Policy and Principles in Revolving Contemporary Dynamics"