Faruk L. Email & Phone Number

Chicago, Illinois, Us

UX Design Leader in charge of Product, Interaction, Visual and Digital Brand, working closely with business, marketing, product Managers, researchers, engineers. In charge of leading UX design of Littelfuse for B2C and B2B, from concept to market. I use a holistic approach to all UX design, recommendations, and consulting of a customer’s journey through the managing of their reservation. I collaborate and pursue alignment with business, IT, senior leadership, and designers. I enjoy playing a key role in unifying a team to rapidly develop various consumer facing experiences for our customers.

Santa Clara, California, Us

As a design leader with Hitachi Consulting’s User Experience practice, I was the client-facing team leading on complex enterprise-wide projects for various clients throughout USA & Canada for their SaaS & PaaS products. Lead incorporation of dynamic automations using data-driven decisions to ensure the optimal human-centered experience of dashboards, software systems, mobile applications,ML Platforms, IoT integrations, chatbot platform, and admin portals.Created and presented B2B and B2C prototypes, documentation and interactive presentations for clients including Toyota, Microsoft, Citibank Exxon, Pepsi.I also pursued business development opportunities at both new and existing clients. I oversaw the UX point of view on project proposals through outlining project scope, defining activities, selecting team resources and estimating delivery timelines. My other responsibilities included building the UX practice by creating go-to market strategies, UX offerings and developing an internal roadmap.

New York City, Ny, Us

I researched/designed the component based templates to result in a true seamless 1:1 customer experience.Produced final design assets for digital marketing (web, email), pitch presentations and UI design projects (Web, Hulu, Xbox & mobile apps) for NBC Universal Studios Ticketing Platform, Xfinity, Comcast Digital Sales Portal, Telemundo, American Idol and NBC affiliate stations.

Led design discovery sessions and directed design in an Agile/Scrum environment on multiple, simultaneous desktops and mobile products. Designed features and common experiences, defined new patterns and paradigms, along with creation of high-fidelity mockups, UI components and assets for clients including Safeway, American Express & Mazda.

Supervised a team of 65+ design producers on a variety of digital, print studio and program projects. Led capacity planning, reporting, resource management, process definition and monthly forecasting. Developed new business campaigns and advertising (Digital, Print, Motion graphics) for clients Including Microsoft, Nike, Emirates, Pepsi, P&G, Bridgestone, Audi and others.

MEBN is Dubai based media services company which held CNBC franchise for CNBC Arabia, CNBC SouthAfrica, CNBC Pakistan, CNBC IndoMalay.Developed strategy, implemented & managed multidisciplinary team of designers at various levels of Art Direction/Production for Print, Digital, Onair and Marketing material.Managed annual marketing, promotional, and production budgets.Managed creative department and staff for all online and print projects, art direction of marketing materials, and training for interns and junior designer.