Faruk Toprak is an experienced digital and social media consultant with more than ten years of industry experience. He has collaborated with some of the world's largest brands.Previously, Faruk worked as an SEM Manager at AI Media Group Digital Agency in New York City. His responsibilities included developing digital marketing strategies for multiple clients, such as NYPD, Panasonic USA, Churchill Downs, Political (http://political.com/), and ConnectiCare. He also handled audience development, Google Ads, Bing Ads, Verizon Media Ads, Facebook Ads, A/B optimization, and more.Faruk is well-versed in various tools and technologies in digital marketing, including:- Paid Ads: Google Ads, Criteo, Programmatic, Facebook Ads, Bing Ads, Verizon Media, Google Merchant Center (for shopping ads)- Behavioral Targeting and Reporting: Google Analytics- Data Visualization and Reporting: Tableau, Periscope Data, Google Data Studio, Analytics 360, Google Sheets- Customer Experience (CX): Google Optimize, Insider, Optimizely, Hotjar, Heap- SEO & Keyword Planner: Semrush, ahrefs, Google Search Console, Keywords Planner, Yandex & Bing Webmaster, Similarweb- Mail Marketing: MailChimp, Constant Contact, Klaviyo, and Exponea- Data & Statistics: SalesForce, HubSpot, Zoho, MetabaseFaruk spends at least 50 hours every week on demand-generation activities. You can find his digital marketing podcast channel, "Türkiye'de Dijital Pazarlama," on Spotify and Apple Podcasts at https://bit.ly/dijital-pazarlama-tr.Personal Website: faruktoprak.comCompany Website: joykek.com