Fatema Pardhan Email & Phone Number

Ontario, Canada

Toronto, Ontario, Canada

Toronto, Canada Area

Toronto, Canada Area

Overseeing a nationwide territory and customer base, I lead strategy and operations for the sales of in-person conferences, audio conferences, books, and a SaaS program. On an external level, I manage large key accounts to deliver outstanding customer service, identify unique needs and customize product packages accordingly. Some of my other responsibilities within business development include:• Participating across all phases of the sales lifecycle from lead generation to deal close• Delivering market insights and competitive intelligence to product teams• Generating performance reports for senior management to inform strategy• Soliciting feedback from customers to improve product offeringsBeyond the sales aspects of the job, I also straddle a range of marketing activities simultaneously. This includes creating content calendars for a multi-channel platform, engineering wide-reaching marketing campaigns and consolidating market research to support successful product launches.

Toronto, Canada Area

As a Guest Service Rep, the primary mandate was to maintain a high benchmark of customer service during all email, phone and in-person interactions. However, being on the frontlines, I took the initiative to further deliver insights that boosted client retention and satisfaction. This included:• Synthesizing competitive offerings and customer feedback to modify product offerings• Surfacing new sales opportunities across target markets and customer segments• Devising and deploying rejuvenated marketing and revenue generation strategies

Ontario, Canada

During my time at University of Toronto, I took on a part-time job acting in a Fundraiser capacity for the institution. Mandated to conduct alumni outreach and engage them into becoming more involved with the community, I was eventually promoted to an Administrative Supervisor leadership role. Some of the major accountabilities here included:• Training and developing new staff to build organizational capacity• Distilling telephone audits and sales analytics to uncover performance insights and identify new donation opportunities• Introducing reports and performance management tools to better analyze performance by demographics and alumni profiles• Spearheading digital media campaigns on email and social media to attract interest and awareness• Prepared presentations for faculty members to justify donation allocations