Hello! My name is Fatima Ahmed, and I have a stellar track record of coordinating teams to achieve and surpass key business objectives. By focusing on the Voice of the Customer (VoC), I design enhancements to products based on customer preferences, complaints, and innermost desires to encourage long-term loyalty. My strengths include data analytics, market research, competitive analysis, and product positioning.In the Boston University Co-op Program, I worked alongside business professionals at Chick-fil-A, Marriott, and U.S. Bank. I orchestrated the launch of the Chik-fil-A loyalty program app by leading the incorporation of gamified app components, SEO, and social media campaigns, increasing loyalty-driven revenue. Other achievements include amplifying brand visibility for Marriot Bonvoy and steering unprecedented levels of customer achievement on their website. For U.S. Bank, I led audience segmentation to increase customer acquisition while overseeing a 12-person team.Previously, I led technology projects across the Middle East and North Africa as a Project Manager at Meydan Freezone. By steering strategic plans, business development, and training programs, I elevated the customer experience, lowered costs, and maximized profitability.My diverse skill set includes digital marketing, project requirements gathering, product planning, communications, and event planning/execution. I consistently earn praise for my ability to step into leadership positions while fostering collaboration and organization across teams.I am drawn to companies that innovate within their industries by developing cutting-edge products that defy expectations. If you are interested in learning more about my career journey, please reach out! Let’s connect.